Kodak almost doubles digicam sales, grows market share
By
Mike Tomkins
(Tuesday, August 10, 2004 - 15:35 EDT)
An article on USA Today looks at the US digital camera market in the first half of 2004, courtesy of a new report from market research firm IDC.
According to the USA Today item, Eastman Kodak Co. is the big winner thus far this year, with sales a whopping 80% above the same period in 2003. The company's EasyShare digital camera lineup, priced from $129 to $499, contributed to a climb from 15.3% to 18.3% market share by volume for the company in the US.
Sony continues to lead the US market with a 21.5% market share for the first half of the year, but this figure slipped some 0.4% below its share in the first six months of 2003. This was despite a gain in sales of some 48% in that period.
Following Sony and Kodak's lead, Canon took a 14.3% market share. Rounding out the top seven companies, which altogether took almost 90% of the US digital camera market, were Olympus (11.8%), Fujifilm (8.7%), Hewlett-Packard (7%), and Nikon (5.7%).
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