Sony: Five new Cyber-shot compacts (UPDATED)
By
Michael R. Tomkins, The Imaging Resource
(Wednesday, January 6, 2010 - 19:30 EST)
Sony has today announced five new Cyber-shot compact digital cameras, including the first CCD-based Cyber-shots to feature the company's sweep panorama technology.
We've seen Sweep Panorama in several past Sony models, but always those based around CMOS image sensors. The Sony Cyber-shot DSC-W350 and DSC-W370 put an end to that, capable of capturing 268-degree and 243-degree panoramas respectively. The Sony Cyber-shot DSC-W370 and DSC-W350 both have fourteen megapixel imagers, but make different choices in the lens and LCD departments. The DSC-W350 has a Carl Zeiss Vario-Tessar branded 4x optical zoom lens, and a 2.7-inch, 230,400 dot LCD display. The DSC-W370 meanwhile opts for a Sony-branded 7x optical zoom lens, and a 3.0-inch LCD display of identical resolution. The Sony Cyber-shot W350 and W370 both include Optical SteadyShot image stabilization, to help combat blur from camera shake. The Sony Cyber-shot W370 includes both HDMI high-def and composite standard-def video outputs, the latter being NTSC / PAL switchable. The W350 drops the HDMI connectivity, but retains the rest. Both cameras also include USB 2.0 High Speed connectivity, and 720p high-def video capture. Next up, we have the Sony Cyber-shot DSC-W330. Likewise based around a 14 megapixel CCD imager, the Sony W330 opts for a 4x optical zoom lens with Carl Zeiss Vario-Tessar branding. The W330's lens offers a 35mm-equivalent wide angle of 26mm. Images are framed and reviewed on a 3.0-inch LCD display with 230,400 dots of resolution, and the Sony Cyber-shot W330 draws power from an NP-BN1 Infolithium battery. Connectivity options in the DSC-W330 include standard-def NTSC / PAL composite video and USB 2.0 High Speed data. Continuing down the line, we have the Sony Cyber-shot DSC-W310. Based around a twelve megapixel CCD imager, the Sony W310 opts for a 4x optical zoom lens with Sony branding. The W310's lens offers a 35mm-equivalent wide angle of 28mm. Images are framed and reviewed on a 2.7-inch LCD display with 230,400 dots of resolution, and the Sony Cyber-shot W310 draws power from an NP-BN1 Infolithium battery. Connectivity options in the DSC-W310 include standard-def NTSC / PAL composite video and USB 2.0 High Speed data. Finally, we reach the entry point in the form of the Sony Cyber-shot DSC-S2100. Again based around a twelve megapixel CCD imager, the Sony S2100 offers up a 3x optical zoom lens with Sony branding. The S2100's lens offers a not-so-generous 35mm-equivalent wide angle of 35mm. Images are framed and reviewed on a 3.0-inch LCD display with 230,400 dots of resolution, and the Sony Cyber-shot S2100 draws power from two AA batteries. The only connectivity provided by the DSC-S2100 is USB 2.0 High Speed data, with no video output available. The Sony S2100, Sony W330 and Sony W350 will all ship from January 2010. The Sony W310 and Sony W370 will follow from February 2010. Pricing is approximately $120 for the S2100, $150 for the W310, $170 for the W330, $200 for the W350, and $230 for the W370. For more details, read our Sony W370 preview, Sony W350 preview, Sony W330 preview; Sony W310 preview and Sony S2100 preview. | Sony Cyber-shot DSC-S2100 |  | | General | | Camera Type | Compact | | Manufacturer | Sony | | Model Number | DSC-S2100 | | Dimensions | 3.8 x 2.4 x 1.1 in.
(98 x 61 x 27 mm) | | Weight | 6.5 oz
(184 g) | | Planned Price | $119 | | Planned Availability | January 2010 | | Image Capture | | Sensor Type | Sony Super HAD CCD
1/2.3 (approx. 0.43 in. diagonal)
12.40 megapixels (total)
12.10 megapixels (effective) | | Filter Type | RGBG | | Aspect Ratio | 4:3, 16:9 | | Image Dimensions | 4000 x 3000 (12.0 megapixels)
4000 x 2248 (9.0 megapixels)
3264 x 2448 (8.0 megapixels)
2592 x 1944 (5.0 megapixels)
1920 x 1080 (2.1 megapixels)
640 x 480 (0.3 megapixels)
0.3 megapixels
0.3 megapixels
| | Image Preview / Review | | Viewfinder | No | | LCD | 3.0 in. diagonal
230,400 dots (76,800 pixels) | | Playback Zoom | 8.0x max | | Lens | | Lens Type | Sony lens; 6 elements in 5 groups, including 2 asph.
3x optical zoom | | Image Stabilization | Yes | | Focal Length | 6.2 - 18.6mm (actual)
35 - 105mm (35mm equivalent) | | Aperture Range | f/3.1/5.6 (W) - f/5.6/? (T) 2-steps | | Focusing System | Contrast Detection; 9-area, Center-weighted
Does not have AF assist lamp | | Focusing Range | Normal: 2" - 4,081" (5 cm - 9,999 cm)
Macro: 2.0" - 4,081" (5 cm - 9,999 cm) | | Exposure | | ISO Sensitivity | Auto (100-800), 100, 200, 400, 1600, 3200 | | Shutter Speed | 1 - 1/2000 second | | Exposure Modes | Program | | Metering Modes | Multi-pattern, Center-weighted, Spot | | Exposure Compensation | +/- 2.0EV in 1/3EV increments | | White Balance | Image Sensor - Auto, Daylight, Cloudy, Fluorescent 1/2/3, Incandescent, Flash | | Internal Flash | Modes: Auto, On, Slow Synch, Off
Range: ISO Auto: 0.5m - 3.3m(W), 0.5m - 1.8m(T) | | Creative | | Scene Modes | Easy, Smile, Softsnap, Landscape, Twilight portrait, High Sensitivity, Twilight, Snow, Beach, Gourmet | | Digital Zoom | 2x Precision, up to 18x Smart Zoom | | Self Timer | Yes, 10 or 2 seconds | | Movie Format | AVI (Motion JPEG) with audio | | Storage | | Recording Medium | Memory Stick Duo, Memory Stick PRO Duo, SD/MMC including SDHC, Built-in | | File System | FAT16, FAT32, complies with Design Rule for Camera File System (DCF) | | File Format | JPEG | | Connectivity | | Video | No | | Computer | USB 2.0 High Speed | | Power | | Battery Type | Alkaline, Lithium disposables; NiMH rechargeables | | Battery Form Factor | 2 x AA | | Product Bundle | | Software | Sony CD-ROM (Picture Motion Browser (PC), Picture Motion Browser Portable (PC/MAC), Music Transfer (PC/MAC) | | Battery / Charger | 2 x AA Alkaline disposables battery and charger | | Flash Memory | 6.0MB Internal | | Other | | Digital Print Order Format (DPOF) compliant | Yes | | PictBridge Compliant | Yes | | Internal Micro phone | Yes | | Internal Speaker | Yes | | Tripod Mount | Yes | | Remote Control | No | | Notes | Available in Silver, Black and Orange. | | More Photos |  |  |  |  |  |  | | |
| Sony Cyber-shot DSC-W310 |  | | General | | Camera Type | Ultra Compact | | Manufacturer | Sony | | Model Number | DSC-W310 | | Dimensions | 3.8 x 2.2 x 0.7 in.
(95 x 55 x 19 mm) | | Weight | 4.8 oz
(137 g) | | Planned Price | $149 | | Planned Availability | February 2010 | | Image Capture | | Sensor Type | Sony Super HAD CCD
1/2.3 (approx. 0.43 in. diagonal)
12.40 megapixels (total)
12.20 megapixels (effective) | | Filter Type | RGBG | | Aspect Ratio | 4:3, 16:9 | | Image Dimensions | 4000 x 3000 (12.0 megapixels)
4000 x 2248 (9.0 megapixels)
3264 x 2448 (8.0 megapixels)
2592 x 1944 (5.0 megapixels)
1920 x 1080 (2.1 megapixels)
640 x 480 (0.3 megapixels)
0.3 megapixels
0.3 megapixels
| | Capture Speed | Continuous: 0.9 frames per second for 100 frames | | Image Preview / Review | | Viewfinder | No | | LCD | 2.7 in. diagonal
230,400 dots (76,800 pixels) | | Playback Zoom | 8.0x max | | Lens | | Lens Type | Sony lens; 6 elements in 5 groups
4x optical zoom | | Image Stabilization | Yes | | Focal Length | 5.0 - 20.0mm (actual)
28 - 112mm (35mm equivalent) | | Aperture Range | f/3.0/4.3 (W) - f/5.8/? (T) 2-steps | | Focusing System | Contrast Detection; 9-area, Center-weighted
Does not have AF assist lamp | | Focusing Range | Normal: 2" - 4,081" (5 cm - 9,999 cm)
Macro: 2.0" - 4,081" (5 cm - 9,999 cm) | | Exposure | | ISO Sensitivity | Auto (100-800), 100, 200, 400, 1600, 3200 | | Shutter Speed | 1 - 1/2000 second | | Exposure Modes | Program | | Metering Modes | Multi-pattern, Center-weighted, Spot | | Exposure Compensation | +/- 2.0EV in 1/3EV increments | | White Balance | Image Sensor - Auto, Daylight, Cloudy, Fluorescent 1/2/3, Incandescent, Flash | | Internal Flash | Modes: Auto, On, Slow Synch, Off
Range: ISO Auto: 0.5m - 3.0m(W), 0.5m - 1.5m(T) | | Creative | | Scene Modes | Easy, Smile, Softsnap, Landscape, Twilight portrait, High Sensitivity, Twilight, Snow, Beach, Gourmet | | Digital Zoom | 2x Precision, up to 25x Smart Zoom | | Self Timer | Yes, 10 or 2 seconds | | Movie Format | AVI (Motion JPEG) with audio | | Storage | | Recording Medium | Memory Stick Duo, Memory Stick PRO Duo, SD/MMC including SDHC, Built-in | | File System | FAT16, FAT32, complies with Design Rule for Camera File System (DCF) | | File Format | JPEG | | Connectivity | | Video | Standard definition: Yes, NTSC / PAL switchable | | Computer | USB 2.0 High Speed | | Other | Multiuse Terminal (AV(SD)/USB) | | Power | | Battery Type | Lithium-ion rechargeable | | Battery Form Factor | Proprietary NP-BN1 | | Product Bundle | | Software | Sony CD-ROM (Picture Motion Browser (PC), Picture Motion Browser Portable (PC/MAC), Music Transfer (PC/MAC) | | Battery / Charger | 1 x Proprietary NP-BN1 Lithium-ion rechargeable battery and charger | | Flash Memory | 6.0MB Internal | | Other | | Digital Print Order Format (DPOF) compliant | Yes | | PictBridge Compliant | Yes | | Internal Microphone | Yes | | Internal Speaker | Yes | | Tripod Mount | Yes | | Remote Control | No | | Notes | Available in Silver, Black and Pink. | | More Photos |  |  |  |  | | |
| Sony Cyber-shot DSC-W330 |  | | General | | Camera Type | Ultra Compact | | Manufacturer | Sony | | Model Number | DSC-W330 | | Dimensions | 3.8 x 2.2 x 0.7 in.
(96 x 57 x 17 mm) | | Weight | 4.5 oz
(128 g) | | Planned Price | $169 | | Planned Availability | January 2010 | | Image Capture | | Sensor Type | Sony Super HAD CCD
1/2.3 (approx. 0.43 in. diagonal)
14.50 megapixels (total)
14.10 megapixels (effective) | | Filter Type | RGBG | | Aspect Ratio | 4:3, 16:9 | | Image Dimensions | 4320 x 3240 (14.0 megapixels)
4320 x 2342 (10.1 megapixels)
3648 x 2736 (10.0 megapixels)
2592 x 1944 (5.0 megapixels)
1920 x 1080 (2.1 megapixels)
640 x 480 (0.3 megapixels)
| | Capture Speed | Continuous: 1.0 frames per second for 100 frames | | Image Preview / Review | | Viewfinder | No | | LCD | 3.0 in. diagonal
230,400 dots (76,800 pixels) | | Playback Zoom | 8.0x max | | Lens | | Lens Type | Carl Zeiss Vario-Tessar lens; 6 elements in 5 groups (including 3 asph,)
4x optical zoom | | Image Stabilization | No | | Focal Length | 4.7 - 18.8mm (actual)
26 - 105mm (35mm equivalent) | | Aperture Range | f/2.7/8.0 (W) - f/5.7/? (T) 2-steps with ND filter | | Focusing System | Contrast Detection; 9-area, center, spot
Does not have AF assist lamp | | Focusing Range | Normal: 2" - 4,081" (4 cm - 9,999 cm)
Macro: 1.6" - 4,081" (4 cm - 9,999 cm) | | Exposure | | ISO Sensitivity | Auto (80-3200), Program Auto (80-800), 80, 100, 200 , 400, 1600, 3200 | | Shutter Speed | 1 - 1/1600 second | | Exposure Modes | Program | | Metering Modes | Multi-pattern, Center-weighted, Spot | | Exposure Compensation | +/- 2.0EV in 1/3EV increments | | White Balance | Image Sensor - Auto, Daylight, Cloudy, Fluorescent 1/2/3, Incandescent, Flash, Underwater1/2 | | Internal Flash | Modes: Auto, On, Slow Synch, Off
Range: ISO Auto: 0.3m - 3.5m(W), 0.6m - 1.8m(T) | | Creative | | Scene Modes | Easy, Smile, Soft Snap, Landscape, Twilight portrait, High Sensitivity, Twilight, Snow, Beach, Underwater, Gourmet, Pet | | Digital Zoom | 2x Precision, up to 27x Smart Zoom | | Self Timer | Yes, 10 or 2 seconds | | Movie Format | AVI (Motion JPEG) with audio | | Storage | | Recording Medium | Memory Stick Duo, Memory Stick PRO Duo, SD/MMC including SDHC, Built-in | | File System | FAT16, FAT32, complies with Design Rule for Camera File System (DCF) | | File Format | JPEG | | Connectivity | | Video | Standard definition: Yes, NTSC / PAL switchable | | Computer | USB 2.0 High Speed | | Other | Multiuse Terminal (AV/USB) | | Power | | Battery Type | Lithium-ion rechargeable | | Battery Form Factor | Proprietary NP-BN1 | | Product Bundle | | Software | Sony CD-ROM (Picture Motion Browser (PC only), Picture Motion Browser Portable (PC/Mac)) | | Battery / Charger | 1 x Proprietary NP-BN1 Lithium-ion rechargeable battery and charger | | Flash Memory | 28.0MB Internal | | Other | | Digital Print Order Format (DPOF) compliant | Yes | | PictBridge Compliant | Yes | | Internal Microphone | Yes | | Internal Speaker | Yes | | Tripod Mount | Yes | | Remote Control | No | | Notes | Available in Silver, Black, Red and Blue. | | More Photos |  |  |  |  |  |  |  | | |
| Sony Cyber-shot DSC-W350 |  | | General | | Camera Type | Ultra Compact | | Manufacturer | Sony | | Model Number | DSC-W350 | | Dimensions | 3.6 x 2.0 x 0.7 in.
(91 x 52 x 17 mm) | | Weight | 4.1 oz
(117 g) | | Planned Price | $199 | | Planned Availability | January 2010 | | Image Capture | | Sensor Type | Sony Super HAD CCD
1/2.3 (approx. 0.43 in. diagonal)
14.50 megapixels (total)
14.10 megapixels (effective) | | Filter Type | RGBG | | Aspect Ratio | 4:3, 16:9 | | Image Dimensions | 4320 x 3240 (14.0 megapixels)
4320 x 2342 (10.1 megapixels)
3648 x 2736 (10.0 megapixels)
2592 x 1944 (5.0 megapixels)
1920 x 1080 (2.1 megapixels)
640 x 480 (0.3 megapixels)
7152 x 1080 (7.7 megapixels)
4912 x 1920 (9.4 megapixels)
4912 x 1080 (5.3 megapixels)
3424 x 1920 (6.6 megapixels)
| | Capture Speed | Continuous: 1.5 frames per second for 4 frames | | Image Preview / Review | | Viewfinder | No | | LCD | 2.7 in. diagonal
230,400 dots (76,800 pixels) | | Playback Zoom | 8.0x max | | Lens | | Lens Type | Carl Zeiss Vario-Tessar lens; 6 elements in 5 groups (including 3 asph,)
4x optical zoom | | Image Stabilization | Yes | | Focal Length | 4.7 - 18.8mm (actual)
26 - 105mm (35mm equivalent) | | Aperture Range | f/2.7/8.0 (W) - f/5.7/? (T) 2-steps with ND filter | | Focusing System | Contrast Detection; 9-area, center, spot
Has AF assist lamp | | Focusing Range | Normal: 2" - 4,081" (4 cm - 9,999 cm)
Macro: 1.6" - 4,081" (4 cm - 9,999 cm) | | Exposure | | ISO Sensitivity | Auto (80-3200), Program Auto (80-800), 80, 100, 200, 400, 1600, 3200 | | Shutter Speed | 2 - 1/1600 second | | Exposure Modes | Program | | Metering Modes | Multi-pattern, Center-weighted, Spot | | Exposure Compensation | +/- 2.0EV in 1/3EV increments | | White Balance | Image Sensor - Auto, Daylight, Cloudy, Fluorescent 1/2/3, Incandescent, Flash, Underwater1/2, Custom | | Internal Flash | Modes: Auto, On, Slow Synch, Off
Range: ISO Auto: 0.2m - 3.8m(W), 0.6m - 1.9m(T) | | Creative | | Scene Modes | Easy, Smile, Soft Snap, Landscape, Twilight portrait, High Sensitivity, Twilight, Snow, Beach, Underwater, Gourmet, Pet, Sweep Panorama | | Digital Zoom | 2x Precision, up to 27x Smart Zoom | | Self Timer | Yes, 10 or 2 seconds | | Movie Format | MPEG-4 with audio | | Storage | | Recording Medium | Memory Stick Duo, Memory Stick PRO Duo, SD/MMC including SDHC, Built-in | | File System | FAT16, FAT32, complies with Design Rule for Camera File System (DCF) | | File Format | JPEG | | Connectivity | | Video | High definition: Yes (Component)
Standard definition: Yes, NTSC / PAL switchable | | Computer | USB 2.0 High Speed | | Other | Multiuse Terminal (AV(SD/HD(1080i)Component)/USB/DCIN) | | Power | | Battery Type | Lithium-ion rechargeable | | Battery Form Factor | Proprietary NP-BN1 | | Product Bundle | | Software | Sony CD-ROM (Picture Motion Browser (PC only), Picture Motion Browser Portable (PC/Mac), Music Transfer (PC/Mac)) | | Battery / Charger | 1 x Proprietary NP-BN1 Lithium-ion rechargeable battery and charger | | Flash Memory | 45.0MB Internal | | Other | | Digital Print Order Format (DPOF) compliant | Yes | | PictBridge Compliant | Yes | | Internal Microphone | Yes | | Internal Speaker | Yes | | Tripod Mount | Yes | | Remote Control | No | | Notes | Optical Image Stabilization, Sweep Panorama, DRO Plus, iSCN, 720p HD movies. Available in Silver, Black, Gold, Pink and Blue. | | More Photos |  |  |  |  |  |  |  |  | | |
| Sony Cyber-shot DSC-W370 |  | | General | | Camera Type | Compact | | Manufacturer | Sony | | Model Number | DSC-W370 | | Dimensions | 3.9 x 2.2 x 1.0 in.
(100 x 57 x 26 mm) | | Weight | 6.3 oz
(179 g) | | Planned Price | $229 | | Planned Availability | February 2010 | | Image Capture | | Sensor Type | Sony Super HAD CCD
1/2.3 (approx. 0.43 in. diagonal)
14.50 megapixels (total)
14.10 megapixels (effective) | | Filter Type | RGBG | | Aspect Ratio | 4:3, 16:9 | | Image Dimensions | 4320 x 3240 (14.0 megapixels)
4320 x 2342 (10.1 megapixels)
3648 x 2736 (10.0 megapixels)
2592 x 1944 (5.0 megapixels)
1920 x 1080 (2.1 megapixels)
640 x 480 (0.3 megapixels)
7152 x 1080 (7.7 megapixels)
4912 x 1920 (9.4 megapixels)
4912 x 1080 (5.3 megapixels)
3424 x 1920 (6.6 megapixels)
| | Capture Speed | Continuous: 1.3 frames per second for 100 frames | | Image Preview / Review | | Viewfinder | No | | LCD | 3.0 in. diagonal
230,400 dots (76,800 pixels) | | Playback Zoom | 8.0x max | | Lens | | Lens Type | Sony lens; 9 elements in 6 groups (including 4 asph,)
7x optical zoom | | Image Stabilization | Yes | | Focal Length | 6.0 - 42.0mm (actual)
34 - 238mm (35mm equivalent) | | Aperture Range | f/3.6/7.1 (W) - f/5.6/? (T) 2-steps with ND filter | | Focusing System | Contrast Detection; 9-area, center, spot
Has AF assist lamp | | Focusing Range | Normal: 4" - 4,081" (10 cm - 9,999 cm)
Macro: 4.1" - 4,081" (10 cm - 9,999 cm) | | Exposure | | ISO Sensitivity | Auto (80-1600), Program Auto (80-1600), 80, 100, 200, 400, 1600, 3200 | | Shutter Speed | 2 - 1/1600 second | | Exposure Modes | Program | | Metering Modes | Multi-pattern, Center-weighted, Spot | | Exposure Compensation | +/- 2.0EV in 1/3EV increments | | White Balance | Image Sensor - Auto, Daylight, Cloudy, Fluorescent 1/2/3, Incandescent, Flash, Custom | | Internal Flash | Modes: Auto, On, Slow Synch, Off
Range: ISO Auto: 0.2m - 5.0m(W), 0.5m - 3.2m(T) | | Creative | | Scene Modes | Easy, Smile, Soft Snap, Landscape, Twilight portrait, High Sensitivity, Twilight, Snow, Beach, Fireworks, Gourmet, Pet, Sweep Panorama | | Digital Zoom | 2x Precision, up to 47x Smart Zoom | | Self Timer | Yes, 10 or 2 seconds | | Movie Format | MPEG-4 with audio | | Storage | | Recording Medium | Memory Stick Duo, Memory Stick PRO Duo, SD/MMC including SDHC, Built-in | | File System | FAT16, FAT32, complies with Design Rule for Camera File System (DCF) | | File Format | JPEG | | Connectivity | | Video | High definition: Yes (HDMI)
Standard definition: Yes, NTSC / PAL switchable | | Computer | USB 2.0 High Speed | | Other | Multiuse Terminal (AV(SD)/USB) | | Power | | Battery Type | Lithium-ion rechargeable | | Battery Form Factor | Proprietary NP-BK1 | | Product Bundle | | Software | Sony CD-ROM (Picture Motion Browser (PC only), Picture Motion Browser Portable (PC/Mac), Music Transfer (PC/Mac)) | | Battery / Charger | 1 x Proprietary NP-BK1 Lithium-ion rechargeable battery and charger | | Flash Memory | 19.0MB Internal | | Other | | Digital Print Order Format (DPOF) compliant | Yes | | PictBridge Compliant | Yes | | Internal Microphone | Yes | | Internal Speaker | Yes | | Tripod Mount | Yes | | Remote Control | No | | Notes | Optical Image Stabilization, Sweep Panorama, DRO Plus, iSCN, 720p HD movies, HDMI output. Available in Silver, Black, Red, and Green. | | More Photos |  |  | | |
UPDATED 2010-01-06 21:50ET: Previews of all five cameras in this article are now online.
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Original Source Press Release:
| Sony Introduces First CCD Cyber-shot Digital Still Cameras With Sweep Panorama Technology New CCD Models Offer Value, Slim Design and Wide-Angle Lenses for High-Quality Images and Videos LAS VEGAS (CES Booth #14200), Jan. 6, 2010—By developing the most innovative, stylish and high-quality digital still cameras, Sony has created a new standard of mobility with technologies that answer consumers’ on-the-go needs. Sony today announced two new 14 MP Cyber-shot® cameras (models DSC-W370 and DSC-W350) with a CCD image sensor that provides the innovative Sweep Panorama™ feature in a slim, compact body, making it easy to get the best shot. Sony also announced three cameras (models DSC-W330, DSC-W310 and DSC-S2100) that offer a new thin, stylish design with advanced features such as longer zoom and wide-angle lenses, which provide versatility when shooting. “We’re expanding Sweep Panorama, which has been such a well received feature, to our more affordable models,” said Kelly Davis, director of the Digital Imaging business at Sony Electronics. “Allowing users to capture the impact of a full panoramic scene with an easy to use, practical camera provides a great value to our customers.” Innovative Sweep Panorama™ Technology
Sweep Panorama mode, first introduced in Sony’s breakthrough Cyber-shot DSC-HX1, DSC-TX1 and DSC-WX1 CMOS models, utilizes a CCD sensor to capture dramatic panoramic scenes. The W370 and W350 cameras shoot continuously and capture wide landscapes or tall buildings in one easy “press and sweep” motion. The BIONZ imaging processor automatically stitches the pictures together to create one stunning panoramic photo. The W370 and W350 Cyber-shot models can take up to 243 and 268-degree panorama shots, respectively, in one easy press-and-sweep motion with an image size of 7152 x 1080 (horizontal wide panorama mode). Compact Design and Rich Technologies
The W370 and W350 cameras are designed for customers who seek Sweep Panorama at an affordable price. For those seeking a long zoom and a compact body, the 14 MP DSC-W370 camera has a 7x long zoom lens for capturing far-away subjects, a 3-inch LCD screen (measured diagonally) for scrolling through images, Optical SteadyShot image stabilization, 720p movie recording capability and HDMI output for easily viewing movies on compatible televisions. For those looking for the ultimate in portability, the W350 is the smallest camera in height and depth in the Sony 2010 line. It has a 2.7-inch LCD screen (measured diagonally) for viewing and sharing photos, a Carl Zeiss® wide angle 26mm equivalent lens for excellent close-up shots and a 4x optical telescopic zoom. With 720p movie recording capability and Sony’s Optical SteadyShot™ image stabilization on the W350 camera, it helps overcome camera shake when taking photos and videos on the move. With HD video capability, these cameras record HD movies in 720p high definition MP4 format for stunning large-screen home movie playback. You can record up to 29 minutes (or up to 2GB file size) in the 720p format. If sharing with friends and family is your first priority, the 14MP W330 camera has a large 3-inch LCD screen (measured diagonally) that makes viewing images easy. Additionally, it has a 4x Carl Zeiss lens with a wide angle 26mm equivalent lens. Designed with size and affordability in mind, the 12MP CCD W310 model has a 2.7-inch LCD screen (measured diagonally) and 4x zoom with wide angle 28mm equivalent lens. For ultimate convenience and simple, straightforward image capture, the 12 MP S2100 model covers your basic camera needs with a 3x zoom, 3-inch LCD screen (measured diagonally), and it is powered by AA batteries. Auto Intelligence and Easy to Operate
All five cameras include core Sony technologies: Intelligent Auto (iAuto) mode and Easy mode, which recognize scenes, lighting conditions and faces, and adjusts settings resulting in clearer images, faces with more natural skin tone and less blur. They also have Smile Shutter™ technology, which automatically captures a smile. To give customers greater choice and enhance the overall customer experience, the cameras feature a memory card slot compatible with both Memory Stick™ (Pro Duo™) and SD/SDHC formats. Sony is also expanding its industry leading line of consumer media with the addition of SD/SDHC and microSD/SDHC memory cards. A New Way to Share Photos and Videos Online
These models include Picture Motion Browser (“PMB”) software for viewing, editing, organizing and uploading images to many major video and photo sharing Web sites. This spring, Sony will launch a new service and a new integration with Facebook® allowing users to easily and quickly share their photos and videos privately with friends and family. The service and the integration will be available as a downloadable update to the “PMB” and “PMB portable” software applications that are embedded with bloggie™ and Cyber-shot cameras and bundled with Handycam®, bloggie, Cyber-Shot and α (alpha) products. The Facebook integration complements the existing sharing capability with such sites as YouTube™ and Picasa™ Web Albums. Pricing and Availability
The cameras and a range of accessories will be available online at Sonystyle.com, at Sony Style® retail stores (www.Sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide. Presales begin in January. The W370 camera will be available in silver, graphite black, green and red this March for about $230. The W350 camera will be available in silver, black, pink and blue this January for about $200. The W330 camera will be available in silver, black, red and blue this February for about $170. The W310 camera will be available in silver, black and pink this March for about $150. The S2100 camera will be available in silver, black and orange this February for about $120. ### For information regarding the nearest Sony authorized dealer or service location, call 1-800-222-Sony. Facebook® is a registered trademark of Facebook Inc.
YouTube and Picasa are trademarks of Google Inc. |
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