Booth Report: Adobe Systems Inc.
By
Michael R. Tomkins, The Imaging Resource
(Saturday, February 26, 2005 - 17:42 EST)
Adobe may not have had any new announcements in the runup to this year's PMA show (the most recent announcement being updates to the company's RAW converter products), but there were still plenty of interested customers eager to see live demonstrations of Adobe software products.
The Adobe Camera Raw plug-in and DNG Converter products were recently upgraded to offer support for the Canon EOS 20D, Canon PowerShot S70, Canon PowerShot G6, Canon EOS-1Ds Mark II, Konica Minolta DiMAGE A200 and Konica Minolta MAXXUM 7D cameras. On the Adobe booth, the company demonstrated the 'Elements' versions of its Photoshop and Premiere applications - Photoshop Elements being a photo editor that also offers the ability to organise and share your images, while Premiere Elements is aimed at editing videos and burning DVDs of the resulting movies. Adobe targets the 'Elements' versions at consumers, with competitive pricing and a feature-set tweaked to offer the tools consumers need, without the complexity of the full-blown professional versions of the products.
Regular demonstrations on the booth gave attendees the chance to see for themselves just what can be achieved with the applications, as well as offering tips on how to get the most from the tools they offer.
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Adobe Booth |
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Copyright 2005 by The Imaging Resource. All Rights Reserved. |
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