MELVILLE, N.Y., June 26 /PRNewswire/ -- Nikon®, the world leader in photography, today announced pricing for its three new Nikon Coolpix® digital cameras (http://www.nikoncoolpix.com) -- the Coolpix 5700, Coolpix 4500 and Coolpix 2000. Nikon now has a Coolpix camera at a variety of price points making a high quality Nikon digital camera accessible to amateurs and hobbyists alike, working within virtually any budget.

The Nikon Coolpix 5700, billed as the new flagship model in the popular Coolpix line and the world's first digital camera with a 5.0 effective megapixel CCD and 8x Optical Zoom-Nikkor ED glass lens, will be listed with an MSRP of $1199.95. The 5700 will offer serious photographers advanced features including an Electronic Viewfinder (EVF) for through-the-lens viewing, Nikon's exclusive Extra-low Dispersion (ED) glass for superior image quality and the ability to capture in a RAW data recording mode for ultimate image control.

The Nikon Coolpix 4500 will have an MSRP of $699.95, and offers a 4.0 effective megapixel CCD to capture superior quality images and a 4x Optical Zoom-Nikkor lens in a swivel lens body, with a combination of full manual control options and numerous automatic features.

The Nikon Coolpix 2000, Nikon's newest 2.0 effective megapixel digital camera designed for the novice photographer will have an MSRP of $249.95, and offers a 3x Optical Zoom-Nikkor lens. The 2000 also comes loaded with an automatic shooting mode and five programmed Scene modes to help take great pictures in any situation, Nikon's One-Touch Upload(TM) button which allows photos to be easily uploaded directly from the camera to a computer or the Web, and the interactive "Let's Get Started" Video CD program that takes users through the entire process of digital picture taking.

To learn more about the complete Coolpix line of digital cameras, please visit the Coolpix website at http://www.nikoncoolpix.com. The site features interactive product descriptions, a "Compare Cameras" tool and links to other Coolpix related programs and news.

All of the new Nikon Coolpix products will be available July 2002.

About Nikon

Nikon Inc., the world leader in precision optics, 35mm and digital imaging technology, is recognized for setting new standards in product design and performance in consumer and professional photographic equipment. Nikon Inc. distributes the Nikon Total Imaging System of consumer and professional 35mm film and digital SLR cameras, Nikkor optics, Speedlights and System Accessories; Advanced Photo System cameras; 35mm compact cameras; Coolpix® compact digital cameras; Coolscan® digital film scanners; Nikonos® underwater photographic systems; and Nikon sports and recreational optics. The company plays an active role in supporting aspiring and advanced photographers through a variety of organizations, educational programs, events and workshops. For product information, contact Nikon at (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the web's most comprehensive photo learning and sharing communities.

SOURCE: Nikon Inc.