| CASIO, INC. DEBUTS THE NEW 3.2 MEGAPIXEL EXILIM EX-S3 - A THIN, CARD-SIZED DIGITAL CAMERA WITH LARGE LCD MONITOR SCREEN LAS VEGAS, NV, March 2, 2003 – Casio, Inc., Dover, NJ, in conjunction with Casio Computer Co. Ltd., Tokyo, Japan, announced at the Photo Marketing Association Show that opened in the Las Vegas Convention Center today, the new EXILIM EX-S3 Digital Camera that packs 3.2 million effective pixels and a 2.0-inch LCD monitor screen into an .46 inch thin configuration. The EX-S3 is the latest addition to the EXILIM™ Series of card-sized digital cameras and is on display at Casio’s Booth # L160. The EX-S3 will be available at retail in April, with an MSRP of $349.99. The new EXILIM EX-S3 is equipped with a 3.2 megapixel CCD for high-resolution, clear images, and a 2.0-inch LCD monitor screen for composing and viewing images. All features are packed in a thin and stylish design. A lens barrier protects the lens from impact and dust by opening and closing whenever the camera is turned on and off. The case is made of lightweight magnesium alloy, with a body that weighs a mere 2.54 oz (without battery). High-speed startup minimizes the time until the camera is ready to shoot after being turned on and a 0.01 release time lag records the image virtually as soon as you press the shutter release button. This means that you are able to record all of those special moments, whenever they happen. "There’s no doubt about it, the EXILIM has captured the imagination of the American public. From Main Street to Seventh Avenue, consumers and top name designers have selected the EXILIM as their camera of choice," said John Clough, president of Casio, Inc. "We’re picking up the pace and have added the EX-S3 3.2 megapixel camera to the EXILIM line and the initial reaction has been overwhelming." Clough attributes the success of the product to its compact size, sleek design and ease of operation. "With four different EXILIM cameras to choose from, there’s one to fit every photographic need and budget," Clough added. � � EXILIM EX-S3 FEATURES - Slim and stylish card-size configuration
The stylish card-size configuration measures 3.52" (L) x 2.24" (W) x .46 (D). Everything is packed into a 2.54 oz. (without battery)* lightweight magnesium alloy case so you can take it anywhere. *The weight of just 2.54 oz. is one of the world’s lightest among the 3 megapixel class of digital cameras as of March 2, 2003. Hyper CCD-Lens integration (HCLi) incorporates both the lens and CCD into a single module, and Stack MCM** (Multi-Chip Module) mounting makes it possible to achieve a higher degree of mounting density in a smaller space by stacking the chips vertically. The lens is protected against impact and dirt by a lens barrier that opens and closes automatically when the camera is turned on and off. **Requires 40% less space than the MCM area of the 2 megapixel EX-S2/M2. - Quick response ensures you get the images you want
Start up control processes* are optimized to ensure high-speed operation. An original LSI system minimizes power up time. This plus the world’s fastest** release time lag (0.01 second) helps to ensure that you are able to capture that special moment as it happens. *Start-up time on recording mode is about 1 second (with flash off, LCD on, no splash screen and using internal memory) ** As of March 2, 2003 - Big 2.0-inch LCD monitor screen
The big 2.0-inch TFT LCD monitor screen of the EX-S3 features a digital interface for a clearer display of images and makes image viewing easier and more enjoyable. The monitor screen can be used to arrange images, and a collection of display features help to make image viewing simpler and more fun than ever before. Placing the EX-S3 onto its cradle and pressing the Photo button starts a slideshow of images currently in memory. You can even set up the camera to display the images you want whenever it is placed on the cradle. Each date of the full month calendar screen shows a thumbnail of the first image recorded on each date. This visual diary of images makes it possible for you to quickly search for and locate the image you want. - High-resolution, high-sensitivity CCD for clear images
3.2 million effective pixels and a high-resolution, high-sensitivity 1/1.8-inch progressive CCD enhance flesh tones and capture rich and vibrant natural colors. Images virtually come alive with beautiful clarity. - Best Shot Mode for instant setups
The Best Shot Mode provides optimum camera setups in an instant. Simply select the sample scene that is similar to the image you want to record and the camera’s exposure compensation, white balance, and other settings are configured accordingly. There are a total of 15 sample scenes built in, including "Coupling Shot" and "Pre Shot." When there are only two people present, Person A composes the image of Person B against a background and presses the shutter release. This freezes the image on the monitor screen. Then they switch places, and Person B composes the final image now with Person A included. The final recorded image shows both Person A and Person B, as if they were both standing in front of the camera. With Pre Shot, you compose the background you want and press the shutter release. This freezes the background image on the monitor screen. Then you can ask someone else to record your image, using the frozen background as a composition guide. The final recorded image shows you against the background you want. The Triple Self-Timer records three consecutive shots with a single shutter release button operation. You can then select and keep the best of the three. - Useful World Time and Alarm functions
World Time lets you select one of 162 cities in 32 time zones around the world as your home time. When traveling to another time zone, simply select the applicable city, and time and date settings are adjusted automatically. A total of three independent alarms help to make sure you are on time, all the time. You can even have a specific image appear when an alarm time is reached. - Automatic image transfer to a computer with the press of the cradle’s USB button
Simply connect the cradle to your computer, place the EX-S3 onto the cradle, and press the cradle’s USB button, and Photo Loader automatically transfers all JPEG and AVI files in image memory to the computer. Photohands provides you with image editing capabilities for color, contrast, brightness, and other parameters. To start up Photohands, simply click the Photo Loader print button. The EX-S3 stores images in a Web browser-viewable format that allows you to browse images in an album format. The album feature uses HTML format, which means you can incorporate an album directly into a web site and even print directly from the album. In addition to its 10MB of built-in Flash Memory, the EX-S3 also supports use of thin, compact SD memory cards and MMC cards (optional and sold separately). An easy operation copies images between a memory card and built-in memory. - Favorites Folder keeps important images private
320 x 240 size images can be copied to a Favorites Folder located in camera built-in memory. Images in the Favorites Folder do not display during normal image playback, which means you can keep your personal images private when carrying them around in the camera memory. You can assign one function (recording mode, white balance, flash, etc.) each to the left-right and up-down operations of the control buttons. Once you do, you can perform the assigned function using the control button without going through the display menus. - ExifPrint (Exif 2.2) and PRINT Image Matching II compliant
ExifPrint (Exif 2.2) and PRINT Image Matching II support helps to make printed images look better than ever before. - EPSON "USB DIRECT-PRINT" compliant
You can connect the camera’s USB cable directly to an EPSON "USB DIRECT-PRINT" compatible printer for printing without going through a computer. EXILIM EX-S3 SPECIFICATIONS Recording Element: 1/1.8" square pixel primary color CCD (Approx. Total Pixels: 3.35 million) Effective Pixels: 3.2 million Image File Record Format: Still Image: JPEG (Exif. Ver. 2.2), DCF standard, DPOF compliant Movies: AVI (Motion JPEG), Movies can include audio Recording Media: Built-in flash memory (10MB), SD memory card/Multi Media card Recorded Image Sizes: | Image Size (Pixels) | Resolution | Approximate File Size | Approximate Memory Capacity (Images) | | Built-in Memory (10MB) | SD Memory Card* (64MB) | | 2048 x 1536 | Fine | 1.6MB | 5 | 34 | | Normal | 1.2MB | 7 | 45 | | Economy | 630KB | 14 | 88 | | 1600 x 1200 | Fine | 1.05MB | 8 | 53 | | Normal | 710KB | 12 | 79 | | Economy | 370KB | 24 | 154 | | 1280 x 960 | Fine | 680KB | 13 | 82 | | Normal | 460KB | 20 | 126 | | Economy | 250KB | 35 | 221 | | 640 x 480 | Fine | 190KB | 46 | 294 | | Normal | 140KB | 61 | 386 | | Economy | 90KB | 98 | 618 | � � � | Image Size (Pixels) | Maximum Movie Length | Approximate File Size | Approximate Memory Capacity | | Built-in Memory (10MB) | SD Memory Card* (64MB) | | 320 x 240 | 30 seconds | 130KB/second (12 frames/second) | 80 seconds | 8 minutes 20 seconds | * Matsushita products. Capacity differs according to manufacturer. Memory cards are optional and sold separately Image Deletion: Single image; all images in memory (with memory protection) Lens: F4.2 f = 7.1 mm; equivalent to approx. 35.0mm when converted to 35mm film Zoom: 4x digital zoom Focusing: Fixed Focus Approximate Focus Range: Approx. 80 cm to ¥ Exposure Control: Metering: Multi-pattern by imaging element Control: Program AE Exposure Compensation: -2EV to +2EV (in 1/3EV steps) Shutter: CCD electronic shutter/mechanical shutter; 1 to 1/6400 shutter speed White Balance: Auto; Fixed (4 modes); Manual Sensitivity: Auto, ISO80, ISO160, ISO320, ISO640 Recording Modes: Normal, BEST SHOT, and Movie Self-Timer 10-second or 2-second countdown; Triple Self-timer (Shoots three images at intervals of approximately 3 seconds.) Built-in Flash Flash Modes: Auto, Flash On, Flash Off, Red Eye Reduction Approximate Flash Range: 80 cm to 2.0 m (W) Viewfinder: Monitor screen and optical viewfinder Monitor Screen: 2.0-inch digital interface TFT color LCD (84,960 pixels; 354 x 240) Playback Functions: Playback zoom (4x); Resize; Trimming; Movie Playback; Invert; Rotate; Calendar Screen; Photo Stand (Slideshow) Timekeeping Functions: Date and time (Current date and time is stored with image data) World Time: 162 cities (32 time zones); city names; date and time, daylight savings time Other: Histogram; alarm with image; album feature; favorites folder Input/Output Terminals: USB cradle contact terminals Power Requirements: Special lithium ion battery Battery Life: Up to 120 minutes for continuous playback; up to 80 minutes (480 images) for continuous recording Dimensions: 3.52" (L) x 2.24" (W) x .46" (D) (excluding protrusions) Weight: Approximately 2.54 oz. (excluding batteries and accessories) Bundled Accessories: Special rechargeable lithium-ion battery; special USB cradle; special USB cable; AC adapter; strap; CD-ROM Specifications are subject to change without notice Casio, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan. Casio, Inc., markets calculators, business organizers, handheld personal computers, keyboards, digital cameras, portable color TVs, timepieces (Wrist Technology), cash registers and other consumer electronic products. Casio, the unexpected extra – for more information visit our web site at exilim.casio.com. Casio is a registered trademark of Casio Computer Co., Ltd. "The unexpected extra" is a trademark of Casio, Inc. * * * | 
Casio introduces new fixed focal-length 3.2 megapixel Exilim.
