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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Express Digital Launches Express Digital Darkroom


Targets the Emerging Professional, Advanced Amateur and Digital Enthusiast

Englewood, CO -- October 29th, 2003 -- Express Digital, the leading provider of software, e-commerce and lab connectivity solutions to the digital photography industry, announced today the availability of Express Digital Darkroom. This is the company�s newest software suite designed for the emerging professional, advanced amateur and serious digital photographer. Express Digital Darkroom provides wide-ranging image capture options, comprehensive photo storage and management features, extensive image enhancement tools, local printing capabilities and Internet publishing and storefront integration.

Express Digital Darkroom protects a photographer�s photo library with a unique USB Darkroom Key that provides the ultimate in security and protection of their digital images. In addition, Express Digital Darkroom comes with over 150 ready-to-use borders and templates that make creating specialty photo products a breeze.

For nearly 10 years, Express Digital has been providing award winning software solutions to professional digital photographers. Building on its software development expertise, Express Digital has created an application that combines a feature rich set of professional tools with a highly functional and easy to use graphical interface. Express Digital Darkroom is a professional grade software solution for digital photographers looking to maximize the functionality and investment in their digital camera purchase.

Express Digital Darkroom software features include:

� Open RAW, proprietary and standard digital camera files
� Easily catalog, organize and archive digital photos
� Copy, rotate, preview and add notes to photos
� Create standard and custom print packages
� Print directly to any Windows-based inkjet and dye-sublimation printers
� Point and click image editing including color, sharpness, brightness and contrast controls
� Automated proof sheet printing and built-in slide show
� Create new photo products using borders and templates
� One-click enhancements including vignettes, graphics, text, B&W, sepia and duotones
� Create fun novelty photos using the built-in green screen drop out technology

"Many digital photographers are looking for expert results, but are severely limited by the software they use. Express Digital Darkroom is a substantial upgrade to the mass consumer applications and in-the-box software provided by camera manufacturers", says Graham McFarland, President and CEO of Express Digital. "Express Digital Darkroom contains many of the production and creative elements of our professional line of software and is a turn-key solution for the serious digital enthusiast wanting to raise their photography to a higher level."

Express Digital Darkroom is a PC based software application and is compatible with many of the RAW, proprietary and standard file formats supported by the industry�s best digital cameras and all Windows®-based inkjet and dye-sub printers. In addition, the Express Digital Darkroom software comes complete with a PhotoReflect®.com Internet storefront, as well as electronic print fulfillment using Express Digital�s Labtricity® network of labs and fulfillment centers.

Pricing & Availability

Express Digital Darkroom is available in the United States and Canada for a suggested retail price of $495 (US Dollars). The software can be purchased from an Express Digital authorized reseller or direct from Express Digital online at www.expressdigital.com/store.

About Express Digital

Founded in 1994, Express Digital builds award-winning software solutions for the professional photographic industry, including integrated workflow, e-commerce and fulfillment connectivity applications. It�s open architecture software solutions enable those engaged in the business of photography to maximize profits using digital technologies. With offices in Denver and Austin, Express Digital has thousands of digital customers, including independent photographers, corporate studios, retail mini-labs, professional labs and manufacturers. For more information, visit us online at www.expressdigital.com.


(First posted on Wednesday, October 29, 2003 at 20:47 EST)

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