Available in two colors - silver or red - the Hitachi i.mega HDC-401 is presumably aimed at the entry-level user shopping for a low-cost, high-megapixel camera (although pricing hasn't been announced as yet). Other features include a 1.5" TFT LCD display, Secure Digital card storage, 16MB of built-in memory (although 2MB of this is used by the camera's firmware), power from 2 AA batteries, USB connectivity, and switcheable NTSC / PAL video output.

The Hitachi i.mega HDC-401 will go on sale the day after tomorrow in Japan. Full specifications and several product photos courtesy of Hitachi follow:

Hitachi i.mega HDC-401
Effective Pixels	Approx. 4 megapixels
Image Sensor	1/1.8"-type CCD sensor (total pixels: approx. 4.08 megapixels)
Recording Media	SD memory card (32 / 64 / 128 / 256 / 512MB compatible)*1, 16MB built-in flash memory*2
Image File Format	JPEG compliant (conforms to DCF 1.0, EXIF2.2)
Image Dimensions	2304 x 1728 pixels (approx. 4 megapixels) 1600 x 1200 pixels (approx. 1.92 megapixels) 1280 x 960 pixels (approx. 1.23 megapixels) 640 x 480 pixels (approx. 0.31 megapixels)
JPEG Image Compression	Fine (low compression [1/8] mode) / Normal (standard compression [1/12] mode) / economy (high compression [1/16] mode)
Movie File Format	MPEG1 (no sound)
Movie Dimensions / Frame Rate	320 x 240 pixels 24 frames / second
Lens Composition	Five elements in three groups; one aspheric element
Focal Length	f = 7.7mm 35mm equivalent: Approx. 37mm
F value	F = 3.5
Focus System	Fixed focus system
Zoom	2x digital zoom
LCD Display	1.5"-type TFT color liquid crystal Approx. 60,000 pixels (280 x 220 pixels)
Viewfinder	Liquid crystal display monitor Reverse Galilean optical viewfinder (0.34x magnification [Field of view: 80% or more (1m - 3m)])
Focusing Range	Standard: Approx. 110cm - infinity Macro: Approx. 55cm - 110cm
Shutter	Mechanical shutter, 1/4 - 1/1000 second
Sensitivity	Auto / Approx. ISO 100 / Approx. ISO 200
Metering System	Center-weighted average (64 area metering)
Exposure Control	Program AE
Exposure Compensation	-2.0 to +2.0 EV (0.5 EV steps)
White Balance	Auto / sunny / cloudy / incandescent / fluorescent / sunset
Flash Modes	Auto / red-eye reduction (auto) / off / on
Flash Range	Approx. 0.6m - 2.1m*3
Self-timer	Timer duration: 5 or 10 seconds
Scene Modes	Auto / sport / night scene / portrait / landscape / backlight
Auto Power-off	1 minute / 3 minute / 5 minute / 10 minute / Off
Interface	USB (v1.1 compliant, mini-B), video output (NTSC/PAL), DC input (DC 2.5A/3.0V)
Power Supply	Two AA batteries (Alkaline disposable [included] / NiMH rechargeable [optional], AC adapter [optional])
Dimensions	96 (W) x 30 (D) x 51.5 (H) mm
Weight	Approx. 110 g (excluding battery and accessories)
Operating Conditions	0°C - 40°C 90% or less non-condensing humidity
Accessories	Camera pouch Lens cleaner Two AA alkaline disposable batteries User Manual and guarantee card USB cable CD-ROM Proprietary video cable Neck strap
More Photos
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*1 SD memory card is optional. SD memory card manufactured by I-O Data Devices and Hagiwara Sys-Com is recommended.
*2 Since a portion of the built-in flash memory is used to store the program file, useable memory is about 14MB.
*3 Since the flash does not function in Macro mode, the effective flash range (recommended) is approx. 1.1m - 2.1m.