Mahwah, NJ (March 30, 2005) - Konica Minolta Photo Imaging U.S.A., Inc. (KMPI) announces that effective April 1, 2005, Mr. Todd Schrader will assume the role of Senior Vice President of Sales and Marketing. In his new role, Todd will have full marketing and sales responsibilities for all Camera and Photo Imaging products in the United States. In addition to his current responsibility as Vice President of Marketing, he will assume the overall sales management functions for Konica Minolta Photo Imaging with Regional Sales Directors of the Camera Division reporting to him.

In related news, Mr. Yoshinobu (Yoshi) Ito will remain in his current Konica Minolta Photo Imaging capacity as Executive Vice President of the Camera Division. Mr. Ito was also recently appointed to the role of President and CEO of Konica Minolta Photo Imaging Canada, Inc. This appointment became effective on March 1, 2005.

"I'm especially delighted to make this important announcement about the promotions of Todd Schrader and Yoshi Ito as we begin our new fiscal year," said Henry Okamura, President and CEO, Konica Minolta Photo Imaging U.S.A., Inc. "Yoshi Ito is a senior executive who has held several key positions in Japan, Europe and the United States during his distinguished 29-year career with our company. We look forward to his expanded contributions in both the U.S. and Canadian markets. Since joining Konica Minolta Photo Imaging last year, Todd Schrader has proven himself to be a versatile executive and an important member of our senior management team. I'm confident that Todd's experience in the consumer electronics marketplace will play a vital role in the future growth of our business."

About Konica Minolta Photo Imaging U.S.A., Inc.
Konica Minolta Photo Imaging U.S.A., Inc., headquartered in Mahwah, NJ, is the North American sales and marketing subsidiary of Konica Minolta Holdings, Inc. (Tokyo, Japan). On August 5, 2003 Konica Minolta Holdings, Inc. was formed to enhance both the competitive business capabilities and earning capacities of Konica Corporation and Minolta Co., Ltd.

Consumers around the world have come to know and trust the Konica and Minolta brands for all their imaging needs. Since the earliest days of the photo industry, Minolta and Konica have applied their talents and resources to create products and services that are essential to the world of imaging. Today, these efforts concentrate on the most important aspects of imaging: the quality of the images, the tools and methods for creating images, and the creation of environments for the application of images.

This focus on the essentials of imaging ties together the company's key business and consumer product lines. Konica Minolta Photo Imaging U.S.A., Inc. is a leading manufacturer and marketer of 35mm and Advanced Photo System film, single-use cameras, digital and 35mm film cameras, accessory lenses, binoculars, photographic and color measurement meters. In addition the company offers color print photo papers, inkjet photo paper, digital minilabs, digital film scanners, optical instruments, software and advanced imaging and sensing technologies. Konica Minolta Photo Imaging U.S.A., Inc. also provides wholesale photofinishing services and Internet imaging services. It is a complete imaging company, from input through output.

For more information about Konica Minolta Photo Imaging U.S.A., Inc., its products and services, visit www.kmpi.konicaminolta.us.

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