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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Norcent Expands Compact, Lightweight Digital Camera Offering


New 5 Megapixel and 8 Megapixel Feature-Packed Cameras Offer Consumers Great Photos at an Unparalleled Value

[ClickPress, Thu Jan 05 2006] Norcent Technology, Inc., a marketer of high-quality home entertainment products, will introduce two new feature-rich additions to its digital camera product offering at CES.

Just over an inch thick and weighing only 4.9 ounces, the DC-820 is a compact, lightweight, 8.0 megapixel digital camera that is filled with a wealth of features. Its exceptionally large, scratch-resistant 2.4-inch color LCD display provides enhanced still image and video viewing, and its 3x optical zoom and 4x digital zoom helps zero in on subject matter without sacrificing quality. This camera is truly an outstanding consumer value with an estimated street price of $299.99.

"Value-conscious consumers no longer have to settle for limited features and low quality photos," said Jennifer Long, CEO of Norcent. "The DC-820 provides an amazing array of options, like an extra-large LCD display, both optical and digital zoom and a high resolution, 8.0 megapixels. The DC-520 is also an easy choice with an ultra-slim chassis, extra-large LCD display and more. Whether you're buying your first digital camera or looking to upgrade to a higher megapixel camera we have the right model for you." Both cameras are so compact users can take them along to save and share snapshots or video memories anywhere.

Weighing in at just 130 grams (4.6 ounces), the Norcent DC-520 carries a street price of $199.99. Its feature set is comparable to larger, more expensive cameras. 5.0 megapixels, very large 2.5" LCD viewer and a 3x optical zoom and 4x digital zoom, are some of the advanced features the DC-520 offers. A variety of still and video resolution options and focus settings are also included in this camera to make every picture a masterpiece.

The DC-820 captures crisp, clear digital images at resolutions of up to 3264 x 2448 pixels. The DC-520 captures images up to 2560 x 1920. Both offer many flexible flash options, including auto, forced or no flash and red eye reduction; both cameras also feature a wide range of lighting and scene settings. Whether you're on the beach or on the slopes, indoors or outside in the middle of the night, Norcent cameras will provide the right amount of exposure and brightness for clean image detail every time.

In movie mode, both the DC-820 and the DC-520 can capture video clips at 640 x 480 resolution and playback in either NTSC or PAL formats. Other features include a double self-timer and support for multiple languages.

The DC-820 has 32MB of internal flash memory and the DC-520 has 16MB of internal flash memory, plus both have compatibility with high-capacity external storage media (SD and MMC memory cards). Both arrive with USB and AV cables for connection to a computer or TV set.

Both models also support PicBridge™ which allows the direct connection and printing of photographs from PicBridge™ certified printers.

Pricing and Availability
Norcent's DC-820 and DC-520 digital cameras will be available at retailers nationwide beginning in January 2006, with estimated Street Prices of $299.99. and $199.99 respectively.

The 2006 International CES takes place January 5-8 in Las Vegas. Norcent's booth is located in the South Hall 1 (#20425) in the Las Vegas Convention Center. Besides the new Digital Cameras, Norcent will also display many of its other leading products, including:

  • LCD and Plasma Televisions
  • LCD Monitors
  • CompactFlash and SD Memory
About Norcent
Norcent is a worldwide, award winning consumer electronics manufacturer dedicated to bringing the latest in high-tech digital technology to the mainstream consumer market. Norcent's ability to leverage the most competitive ISO certified manufacturing facilities allows it to provide cutting-edge digital products to consumers at the best overall value. For more information please visit www.norcent.net or send an email to [email protected].

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(First posted on Friday, January 6, 2006 at 12:46 EST)

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