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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

or-sjohnson-odp.jpg PRESS RELEASE: O'Reilly Releases 'Stephen Johnson on Digital Photography'


The Ultimate Guide to Mastering Your Digital Tools From a Photography Pioneer

SEBASTOPOL, Calif. -- No doubt about it, the allure of the digital camera seduced us all. Yet many photography enthusiasts and professionals still don't know how to tap into the power and range of today's digital tools to create compelling photos. That is, until now. In the joyful and long-anticipated "Stephen Johnson on Digital Photography" (O'Reilly, $39.99 US), a master teacher shares how to use digital technology to develop and refine one's artistic expression.

"Photography has always been about the highest technology of its time," says Johnson, whose stunning photographs grace the permanent collections of institutions and museums throughout the United States including the J. Paul Getty Museum. Indeed, this widely collected photographer has devoted much of his career to challenging technology to help him translate what he sees into art. In his new book, Johnson provides details for balancing composition, science, craft, and artistry to produce beautiful, real-world photos. Above all, he urges readers to trust their personal artistic sensibilities.

"We are in the Stone Age of digital photography," writes Johnson about the digital medium, which is fast becoming more popular than conventional film. "We've figured out how to make some tools, but it is just now beginning to dawn on us what we might do with them. I've often been frustrated at the concentration on the technical aspect of digital photography with so little discussion of the aesthetics and heart behind the image making."

Yet for Johnson, digital technology means a welcome release from the many hours once spent in the darkroom. "I spend much more time in the field on an individual photograph than I would have in the recent past, working to record just what I have in mind," writes Johnson. "Now most of the critical interpretive decisions can be made on site, when I am making the photograph, and, in theory, when I care most about the image."

Beautiful color photos and clear illustrations make it easy for readers to grasp techniques from this master teacher. It's a Photoshop-centric work, since Photoshop is currently the most common professional digital photographic tool. "Stephen Johnson on Digital Photography" provides:

• An in-depth, visually-reinforced introduction to the fundamentals of digital photography
• Cutting-edge techniques for producing and reproducing images of the highest quality
• A comparison of film camera vs. digital techniques
• Practical approaches of the digital photographer
• Techniques of the digital darkroom
• A photographer's digital journey

Johnson made photographic history with his digital national parks project. He is also credited as the major influencer at the core of digital imaging through his consulting work for Adobe Systems, Apple Computer, Eastman Kodak, Epson, Foveon, and Hewlett-Packard and was named to the Photoshop Hall of Fame in 2003 for his achievements.

No look at photography would be complete without a discussion of ethical issues. In his timely chapter, Johnson explores the ethics of digital imaging, reviewing the history of photo altering, image manipulation and propaganda, and editorial distortion.

Throughout this tour de force, Johnson makes it clear that the integrity of the image is paramount. "This book assumes the intervention in the image, not for the purpose of distortive manipulation, but to assert control over your own work," writes Johnson about his use of cutting-edge technological tools. "The deepest engagement that photography can bring remains its ability to capture and hold a moment before the lens. In this age of digital manipulation, that fact must be remembered."

Some readers will undoubtedly mine "Stephen Johnson on Digital Photography" for its tips, tricks, and techniques, while others will focus on the ideas and philosophy. This is the one book for digital photographers aspiring to take better pictures and explore their artistic impulses.

Advance Praise

"Steve reveals a depth of knowledge and breadth of experience that's unique among photographers, digital or otherwise, and converts his insights to an appealing and accessible form for the rest of us. His book will be a treasure forever."
-- Richard F. Lyon, Chief Scientist, Foveon, Inc.

"Steve Johnson, one of the true visionaries of the digital photography era, offers us a technical tour de force and passionate artistic overview of the possibilities inherent in this new medium. 'On Digital Photography' should be required reading for every aspiring photographic artist."
-- Ted Orland, photographer and writer

"The hardest challenge to the digital author is to create a book that is not out of date by the time the ink is dry. Steve Johnson has broken through this barrier, creating the first book that address digital photography as a complete process, from digital's earliest beginnings, through today's technology knothole and ethical impact on our world. 12 on a scale of 10."
-- Richard Newman, Education Coordinator, Calumet Photographic

"Stephen elegantly guides the reader through the complexities involved in color management while reminding us all that photography is art and no collection of techniques and tools should distract us from the joy and fun of that creative endeavor."
-- Michael Stokes, Color Architect, Microsoft Corporation

Stephen Johnson on Digital Photography
Stephen Johnson
ISBN: 0-596-52370-X, Pages, 320, $39.99 US, $55.99 CA
[email protected]
1-800-998-9938
1-707-827-7000
http://www.oreilly.com
1005 Gravenstein Highway North
Sebastopol, CA 95472


(First posted on Friday, August 11, 2006 at 11:12 EDT)

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