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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Kodak's logo. Click here to visit the Kodak website! PRESS RELEASE: Kodak Wins Three CES Innovations Awards and Receives Prestigious Honors from Popular Science and PC Magazine


Honors Include "Best of Innovations" Award for the KODAK EASYSHARE V610 Dual Lens Digital Camera

LAS VEGAS, NV, Jan 7 - Eastman Kodak Company's (NYSE:EK) innovation was highlighted at the International Consumer Electronics Show Press Preview on November 8th, where the company's products and services won three prestigious Innovations 2007 Design and Engineering Awards. The KODAK EASYSHARE V610 Dual Lens Digital Camera was named "Best of Innovations 2007" award winner in the Digital Imaging category, while the KODAK EASYSHARE V570 Dual Lens Digital Camera and the KODAK Digital Picture System 900 (DPS 900) garnered Innovations 2006 Design and Engineering honors in the Digital Imaging (V570) and in the Eco-Design (DPS 900) categories respectively.

The Innovations 2007 Design and Engineering Awards, sponsored by the Consumer Electronics Association and endorsed by the Industrial Designers Society of America, honors superior design and engineering among the year's most technologically advanced products. Chosen for the honor by a panel of independent industry designers, engineers and journalists, the Kodak products will be on display at the 2007 International CES in Las Vegas from January 8-11, 2007 in the Kodak booth, Las Vegas Convention Center (South Hall/3).

Popular Science recognized Kodak for its innovation by naming the KODAK EASYSHARE V570 Dual Lens Digital Camera an honoree in its annual "Best of What's New 2006" issue and consumer showcase event, which took place in November. "Best of What's New is the ultimate Popular Science accolade, representing a year's worth of work evaluating thousands of products," says Mark Jannot, editor of Popular Science. "These awards honor innovations that not only influence the way we live today, but that change the way we think about the future." In addition, the KODAK EASYSHARE V570 Dual Lens Camera was the recipient of PC Magazine's 23rd Annual Technical Excellence Award, which recognizes the best technology achievements of the year.

About the Kodak Award Winners
The KODAK EASYSHARE V610 Dual Lens Digital Camera is the world's smallest 10X (38 - 380 mm) optical zoom camera at less than an inch thick. Using innovative KODAK RETINA Dual Lens technology, the sleek, pocket size V610 camera precisely combines two SCHNEIDER-KREUZNACH C-VARIOGON all-glass, non-protruding prism lenses for exceptional clarity and sharpness. The feature-packed 6-megapixel EASYSHARE V610 Camera, with anti-blur technology, is one of the first digital cameras to incorporate BLUETOOTH® wireless technology, making it easier to instantly share pictures with people nearby. EASYSHARE V610 camera owners can effortlessly send their pictures to other BLUETOOTH technology enabled devices up to 30 feet away -e.g., mobile phones, PDAs, computers and KODAK Picture Kiosks.

As the world's smallest ultra-wide-angle optical zoom digital camera, the KODAK EASYSHARE V570 allows consumers to capture amazingly wide views. Using proprietary KODAK RETINA Dual Lens technology, the elegant V570 camera wraps an ultra-wide angle lens (23 mm) and a second optical zoom lens (39 - 117 mm) into a small, sleek package less than an inch thick. The 5-megapixel V570 camera boasts a variety of notable features to enhance the photography experience, including digital red-eye reduction, cropping, blurry picture detection and in-camera panorama stitching - which automatically combines three pictures into a panorama photograph. Using the ultra-wide view in panorama scene mode, people can take in a 180-degree vista with just three shots.

The KODAK Digital Picture System 900 (DPS 900) is a unique system giving retailers an affordable way to offer onsite printing of both film and digital media. Combining Kodak's powerful Picture Kiosk G4 platform and award-winning KODAK 6850 and 8800 Thermal Photo Printers with a 35 mm film scanner, the DPS 900 provides a total photo solution for retailers of virtually any size. Enabled with KODAK PERFECT TOUCH Technology, this system enhances each image to reveal more vibrant colors, richer detail and fewer dark shadows, and thanks to the quality of Kodak's high-speed thermal printers, prints are waterproof, stain-resistant and last a lifetime under typical home display conditions.

About the KODAK EASYSHARE System
Kodak continues to bring groundbreaking features to its award-winning KODAK EASYSHARE digital photography system, enhancing the digital photography experience for consumers worldwide. The EASYSHARE system consists of digital cameras, picture frames, snapshot printers, online services, software, inkjet and thermal photo papers, and accessories - making taking, sharing and archiving high quality digital pictures effortless. All KODAK EASYSHARE products introduced today include the latest Version 6.2 of KODAK EASYSHARE Software featuring an array of enhancements to help consumers find, create and share pictures like never before. Version 6.2 now includes direct access to KODAK Gallery, making it simple to find albums stored online. The new KODAK EASYSHARE Software V6.2 can be downloaded for free. Further information on all KODAK EASYSHARE Products can be found at www.kodak.com

About Eastman Kodak Company
Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak's system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative Professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak's innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise. More information about Kodak (NYSE: EK) is available at www.kodak.com.

Kodak, EasyShare, Retina, and Perfect Touch are trademarks of Eastman Kodak Company. Schneider-Kreuznach and C-Variogon are trademarks of Jos. Schneider Optische Werke GmbH used under license by Eastman Kodak Company. The Bluetooth trademark is owned by the Bluetooth SIG, Inc.

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(First posted on Monday, January 8, 2007 at 12:22 EST)

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