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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

muvee's  logo. Click to visit the muvee website! PRESS RELEASE: muvee Showcases Vista-Ready muveeNow 2.0 Software For Digital Cameras at PMA 2007


3-Step Photo Show and Video Creation Software Lets Users of All Ages.

Automatically Create Engaging Multimedia Productions
SINGAPORE & NEW YORK --(Business Wire)-- Mar. 9, 2007 muvee, the pioneer and leader in Instant Personal Video, will showcase muveeNow 2.0, its entry-level software companion for point-and-shoot digital camera owners. Featuring a wizard-driven interface, muveeNow introduces a more compelling way for users to quickly create and share professional-quality videos and moving photo shows that are cut to music in 3 easy steps.

Terence Swee, muvee's founder and CEO, said, "Worldwide digital camera sales grew 14% in 20061, and you hardly come across a mobile phone that doesn't have a camera in it. It's obvious that a growing number of people across all age groups are taking a lot more pictures and short video clips everywhere they go. muveeNow presents our core automatic video and slideshow creation capabilities in a remarkably simple, barrier-free interface that makes it even easier for them to instantly turn this content into personalized, emotionally engaging productions that are ready to share on DVD, via email, or online on a blog or video-hosting site."

In 3 steps, users select their pictures and video clips, add in a track of their own music and choose a video editing style from the collection of 8 styles that are included with the software. muveeNow then automatically generates a finished production by cutting highlights of the user's footage to the beat of the music, with synchronized visual effects based on the chosen style. Users can also download over 100 additional plug-in styles themed for different occasions from muvee's styleLabs at http://www.muvee.com/stylelabs. muvees can be previewed in full-screen, instantly remade using different media and styles, and saved in a variety of popular formats for computer playback, email, web sharing and DVD burning. muveeNow also incorporates Athentech's Perfectly Clear(R) image correction technology for automatic photo touch-ups such as red-eye correction, photo enhancement and noise removal.

muveeNow 2.0 will retail at $49.95 and be available in 13 languages from mid-March at http://www.muvee.com. The software will support Windows XP, Windows 2000 and be Works with Windows Vista(TM) certified to ensure optimized performance on Microsoft's new operating system.

muvee Technologies will be demonstrating muveeNow 2.0 at PMA 2007, which will take place at the Las Vegas Convention Center between March 8 and 11. muvee is located at South Hall, 2nd Floor, Booth #U161/163.

About muvee

muvee is the pioneer and global leader in a dynamic new field: Instant Personal Video. muvee's patented technology revolutionizes home video production, enabling anyone to automatically turn digital video and pictures into professional-quality productions in hundreds of different styles. Users need no prior experience working with video and each production is created in a fraction of the time that it would normally take using conventional video editing tools. muvee's products are available for PCs, camera phones, embedding in CE devices, photo kiosks, websites and other platforms. muvee's global partners include Hewlett-Packard, Nokia, Warner Music Group, Sony, Nikon, LG and Olympus.

1 Infotrends: http://www.forbes.com/personalfinance/2007/02/13/camera-digital-slr-pf -ii-cz_pm_0214sf.html (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)


(First posted on Saturday, March 10, 2007 at 16:29 EST)

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