IRVINE, Calif., March 26, 2007 - Underscoring its commitment to providing the most advanced digital photo printing technology, Mitsubishi Digital Electronics America Imaging Products today announced the new CP-9800DW digital photo printer. The Mitsubishi CP-9800DW offers high-grade picture quality at even faster output speeds, making the unit an even more powerful revenue-generator for professional photographers in the field, as well as photo retailers looking to cycle customers through the photo kiosk process more quickly.

Featuring a high-speed USB 2.0 interface, the high-performance CP-9800DW very quickly produces prints with exceptional resolution and clarity. With a print speed of 8.7 seconds for a 4" x 6" print, the CP-9800DW can produce 100 prints in just 15 minutes at a consistent printing speed. That high-speed output rate translates immediately and positively to the bottom line for any on-site event photographer or photo retailer.

"The new CP-9800DW is our most advanced photo printer to date with state-of-the-art technology in printer speed and accuracy," explained Darla Achey, product marketing specialist, Mitsubishi Digital Electronics America Imaging Products. "Not only does it produce a print quickly, it does so without any sacrifice to the resolution quality of the print. Mitsubishi's new color management engine ensures vivid images, deeper black tones and smear-free gradation with every print."

The new CP-9800DW color management engine technology is based on Mitsubishi's adaptive thermal-head management engine and features a 300 dpi high-density thermal head for clean, defined and consistent picture production.

In addition to superb performance, the CP-9800DW also boasts greater versatility by offering four print sizes (3.5" x 5", 4" x 6", 5" x 7", and 6" x 9") with edge-to-edge printing, all of which print at speeds faster than ever before. With a jam-free, roll-type mechanism, photo prints of any size are deposited in the convenient front-access paper catch tray for easy customer access.

The CP-9800DW joins Mitsubishi's superb line up of high-performance digital photo printers including the CP-9550DW providing 4 x 6, 5 x 7 and 6 x 9 prints, and the CP-3020DAU outputting to 8 x 10 and 8 x 12 prints. All Mitsubishi digital photo printers are backed by Mitsubishi's one-of-a-kind Express Replacement Assistance program, which guarantees replacement product to be shipped within 24 hours of a claim.

About Mitsubishi Digital Electronics America
Headquartered in Irvine, Calif., Mitsubishi Digital Electronics America, Inc. is a subsidiary of Mitsubishi Electric Corporation of Japan, a worldwide leader in premium quality imaging and presentation products that set the standard in innovation, performance and reliability.

The Photo Imaging Division of Mitsubishi Digital Electronics America manufactures and markets a wide range of products for the photographic industry, including an extensive line of digital photo printers and kiosks. For information on photo products call toll-free 888-307-0388 or visit www.mitsubishi-imaging.com/photo.