Grand Prize Winners To Be 'Hooked Up' With VIP Trip To New York City

Valhalla, N.Y., August 1, 2007 - FUJIFILM U.S.A., Inc. today launched its Z-Inspiration Photo Contest in celebration of the recently announced FinePix Z10fd, the brand-new digital camera designed specifically for the social networking lifestyle of today's digital natives. The Z-Inspiration Photo Contest calls for Generation 'Z'-ers to unleash their creativity and photographic talents by submitting original photos inspired by the letter "Z". Four lucky winners will win a VIP trip to New York City to attend the FinePix Z10fd Launch Party in October.

Photographers of all levels aged 18-25 can upload their entries by August 31, 2007 for the Z-Inspiration Photo Contest via the online form at the new Z10 web site, www.offZhook.com. Four lucky Grand Prize winners will receive a VIP trip for two to New York City from October 23-26, 2007 to attend Fujifilm's FinePix Z10fd Launch Party. They'll be on-hand to serve as correspondents, and deliver first-hand online pictorial accounts of the exciting blow-out at the famous Fillmore New York at Irving Plaza, one of New York City's premier music venues. The trip will include $500 spending money, a NYC Helicopter tour and 2 Fujifilm FinePix Z10fd digital cameras.

Fujifilm's sleek, ultra-portable FinePix Z10fd combines style and sophistication with advanced features to provide tech-savvy Gen 'Z' users with a digital camera that makes it easy to take great pictures, and share them with friends. They can beam them directly from camera to camera, upload them to their favorite blog or website, or get creative and use them however they want. It comes in five brilliant, eye-catching colors: Wave Blue, Wasabi Green, Hot Pink, Sunset Orange, and Midnight Black. The FinePix Z10fd will debut in late September at a retail price of $199.

Also launching today, www.offZhook.com is the official website for the FinePix Z10fd. It is the place to go to find out more about the camera, get 'Goodeez' such as downloadable ring tones and wallpapers, and pre-register for another exciting contest with great prizes to be announced next month�plus much more!

About Fujifilm
Fujifilm brings continuous innovation and leading-edge products to a broad spectrum of industries including medical, life sciences, consumer electronic, chemical, graphic arts, information systems, photography and office products based on its vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company provides products and services that contribute to the advancement of culture, science, technology and industry, as well as to improved health and environmental protection. It is the global leader in digital minilabs; Computed Radiography systems; ink dyes, pigments and UV inks for inkjet printers and materials used in the production of flat panel displays. It was ranked number 15 for U.S. patents granted in 2006, employs more than 75,000 people worldwide and in the year ended March 31, 2007, had global revenues of $23.6 billion.

FUJIFILM U.S.A., Inc., Valhalla, NY, is a U.S. marketing subsidiary of FUJIFILM Corporation, Tokyo, Japan, providing digital and analog photographic Imaging Systems, Recording/Storage Media and Motion Picture Film products and services to consumers, professionals and businesses.

For more information on FUJIFILM U.S.A. products, customers can call 800-800-FUJI or access the FUJIFILM U.S.A. Web site at www.fujifilmusa.com. To receive news and information direct from FUJIFILM U.S.A. via RSS, subscribe free at www.fujifilmusa.com/rss.

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