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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Epson logo. PRESS RELEASE: Epson America announces new line of Stylus Pro wide format printers - Epson Stylus Pro 4880, 7880 and 9880 featuring Ultrachrome K3 with new "Vivid Magenta" ink


Epson America Also Unveils New Web Site (www.proimaging.epson.com) designed to Showcase all Epson Stylus Pro Products for Creative Professionals.

LONG BEACH, Calif. - Sept. 10, 2007 - Epson America Inc. today announced
three new wide format printers for creative professionals, commercial print
shops and photographic labs with the Epson Stylus Pro 4880, 7880 and 9880.
These new models are designed to achieve even higher levels of print quality
than previous models by way of Epson's new MicroPiezoR AMCT print head, an
enhanced version of Epson UltraChrome K3 InkT Technology, a radical new
Epson AccuPhotoT HD screening technology, and several other forward-thinking
advancements.

The Epson Stylus Pro 4880 replaces the Epson Stylus Pro 4800 for printing
images as wide as 17-inches, while the Epson Stylus Pro 7880 and Epson
Stylus Pro 9880 replace the Epson Stylus Pro 7800 and 9800 for printing up
to 24-inches and 44-inches in width, respectively.

"This latest generation of Epson Stylus Pro printers, represent a level of
technology never before seen in this market," said Mark Radogna, group
product manager, Professional Imaging, Epson America. "By collaborating with
the world's greatest creative professionals, we've been able to advance the
state of photographic printing to unprecedented levels."

Only Eight Colors Needed to Achieve Superior Image Quality

Epson UltraChrome K3T ink technology is the industry standard by which all
other professional-level ink technologies are judged. Now enhanced with
Epson's breakthrough new Vivid Magenta pigments, our latest-generation ink
technology requires only eight colors - Cyan, Vivid Magenta, Yellow, Black,
Light Cyan, Vivid Light Magenta, Light Black, and Light Light Black - to
significantly raise the quality levels for professional color and
black-and-white prints.

With an even higher level of ink droplet accuracy, Epson has developed an all-new MicroPiezo AMC print head, along with an all-new ink repelling coating technology to dramatically reduce nozzle clogging. And, when combined with our new Epson AccuPhotoT HD screening technology, at an astonishing resolution of 2,880 x 1,440 dpi, Epson has once again set a new benchmark for the entire industry.

Availability, Service & Support

All three printers will begin shipping to authorized Epson dealers in
October 2007. A ColorBurstR Edition will also be available in December 2007
for each model which includes a Professional PostScriptR Language Level 3T
compatible RIP by ColorBurst. The following are estimated street prices:

Epson Stylus Pro 4880: $1,995
Epson Stylus Pro 4880 Portrait Edition: $2,195
Epson Stylus Pro 4880 ColorBurst Edition: $2,495
Epson Stylus Pro 7880: $2,995
Epson Stylus Pro 7880 ColorBurst Edition: $3,995
Epson Stylus Pro 9880: $4,995
Epson Stylus Pro 9880 ColorBurst Edition: $5,995

Epson Professional Service & Support

Each of these printers is supported by a standard Epson PreferredSM Limited
Warranty. This one-year program includes toll-free advanced telephone access
Monday through Friday and usually next-business-day full unit exchange or
on-site service in the unlikely event of any hardware failure. Optional
Epson Preferred Plus Service Plans are also available, offering one or two
additional years of protection. For more information on Epson warranties,
service programs and products, call 1-800-GO-EPSON (1-800-463-7766) or visit
our Web site at www.epson.com.

New Epson America Professional Imaging Web Site

In conjunction with the announcement of these new products,
Epson America is unveiling a new Web site (www.proimaging.epson.com) that's
designed specifically for creative professionals and anyone else who either
owns, or has an interest in purchasing an Epson Stylus Pro product.

"The site will not only feature useful information about Epson products
using a visually inspired layout and unique navigation system, but we're
also planning to expand and enhance it much further in the near future,"
said Tod Yamamoto, director of eBusiness Epson America. "Ultimately, it will
become an extremely valuable online resource that creative professionals can
use to broaden their knowledge about the industry and even gain further
inspiration."

About Epson America Inc.

Epson offers an extensive array of award-winning image capture and image
output products for the consumer, business, photography and graphic arts
markets. The company is also a leading supplier of value-added point-of-sale
(POS) printers and transactions terminals for the retail market. Founded in
1975, Epson America, Inc. is the U.S. affiliate of Japan-based Seiko Epson
Corporation, a global manufacturer and supplier of high-quality technology
products that meet customer demands for increased functionality,
compactness, systems integration and energy efficiency. Epson America, Inc.
is headquartered in Long Beach, Calif.

# # #


Note: Specifications and terms are subject to change. Epson and Epson
Stylus are registered trademarks and Epson UltraChrome K3, MicroPiezo AMC and Microcrystal Encapsulation are trademarks of Seiko Epson Corporation. Epson Preferred is a service mark of Epson America Inc. All other product brand names are trademarks and/or registered trademarks of their respective companies. Epson disclaims any and all rights in these trademarks.


(First posted on Monday, September 10, 2007 at 12:02 EDT)

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