The Pentax Optio A40 follows in the footsteps of the existing Optio A30 model. Body styling is similar, although the A40 is a few millimeters less tall and wide than its predecessor. Sensor resolution is bumped slightly from ten to twelve megapixels, and the same SMC Pentax-branded 3x optical zoom lens from the A30 is featured in the new camera - although since the image sensor is just slightly larger than in the previous model, the equivalent focal range is just slightly wider at 37 - 111mm equivalent. Also retained from the previous camera is its 2.5" LCD display with a higher than average 232,000 pixel resolution. This LCD is the only method of framing images since the A40 forgoes any form of optical viewfinder.

The Pentax A40 has a maximum aperture that varies from f/2.8 to f/5.4 across the zoom range. ISO sensitivity is from 64 to 3200 (the latter achieved in Digital SR mode), and the A40 offers both Shutter-priority and Manual exposure modes, plus a generous selection of scene modes. The A40 offers shutter speeds ranging from 1/2000 to 4 seconds, Multi-segment, Center-weighted and Spot metering modes, and +/- 2.0EV of exposure compensation. Optio A40 connectivity includes both high-speed USB 2.0 and NTSC / PAL video, and images are stored on Secure Digital / MultiMediaCards, including newer SDHC types, plus 21MB of built-in memory - a scant megabyte less than is free in the previous model. Power is derived from a proprietary Lithium Ion battery pack.

The Pentax Optio V10 meanwhile features a Pentax-branded 3x optical zoom lens,which covers a fairly standard range, from a rather tight wide angle 36mm equivalent to a 108mm equivalent telephoto. The lens is coupled with an eight megapixel imager and huge 3.0" LCD display that has 230,000 pixels. As with the A40 model it is announced alongside, this LCD is the sole method of framing images - the Optio V10 forgoes any form of optical viewfinder.

Other Optio V10 features include twelve scene modes, power from a proprietary Lithium-ion rechargeable battery or optional AC adapter, and SD / MMC card storage plus 52.1MB of built-in memory. There's also USB 2.0 High-Speed computer connectivity and NTSC / PAL video out to let you see your photos or movies on a television.

The Pentax Optio A40 ships from October 2007, priced at US$300 - $50 less than the list price of the A30 when it shipped last March. The Pentax Optio V10 follows from November, priced at $250 list.

Pentax Optio A40
General
Camera Type	Ultra Compact
Manufacturer	Pentax
Model Number	A40
Dimensions	3.6 x 2.2 x 0.9" 91.4 x 55.9 x 22.9mm
Weight	150.0 g 5.2 oz
Planned Price	$299.95
Planned Availability	Oct 2007
Image Capture
Sensor Type	1/1.7 CCD 12.40 megapixels (total) 12.00 megapixels (effective)
Filter Type	RGBG
Aspect Ratio	4:3
Image Dimensions	4000 x 3000 (12.0 megapixels) 3648 x 2736 (10.0 megapixels) 3072 x 2304 (7.1 megapixels) 2592 x 1944 (5.0 megapixels) 2048 x 1536 (3.1 megapixels) 1024 x 768 (0.8 megapixels) 640 x 480 (0.3 megapixels)
Image Quality	3 levels
Image Preview / Review
Viewfinder	No
LCD	2.5", 232,000 pixels
Playback Zoom	8.0x max
Lens
Lens Type	SMC Pentax Zoom (7 elements in 5 groups, 3 aspherical) 3x optical zoom
Image Stabilization	Yes
Focal Length	7.9 - 23.7mm (actual) 37 - 111mm (35mm equivalent)
Aperture Range	f/2.8 (wide) - f/5.4 (tele) - ???
Focusing System	5 point Contrast Detect AF; spot, tracking, and face recognition with AF assist lamp Manual Focus possible (0) steps
Focusing Range	Normal: 14" - infinity (35 cm - infinity) Macro: 2.4" - 16" (6 cm - 40 cm)
Exposure
ISO Sensitivity	Auto, 50, 100, 200, 400, 800, 1600, 3200 (auto up to 3200 in Digital SR mode)
Shutter Speed	4 - 1/2000 second
Exposure Modes	Program, Shutter, Manual
Metering Modes	TTL metering: Multi-segment, Center-weighted, Spot
Exposure Compensation	+/- 2.0EV in 1/3EV increments
White Balance	Image Sensor - Auto, Daylight, Shade, Tungsten, Fluorescent, Manual, Manual
Internal Flash	Modes: On, Off, Auto, Redeye, Soft Flash Range: Auto ISO: Wide: 0.20 - 23 ft (0.06 � 7.1 m); Tele: Approx. 1.15 � 11 ft (0.35 � 3.5 m)
Creative
Scene Modes	Natural Skin Tone, Half-length Portrait (3MP), Night Scene, Landscape, Flower, Portrait, Kids, Digital SR (5MP), Surf & Snow, Sport, Pet, Text, Food, Frame Composite (3MP), Dynamic Range Adjustment
Digital Zoom	Up to 6x
Self Timer	Yes, 2 or 10 seconds
Movie Format	AVI (DivX MPEG-4) with audio
Storage
Recording Medium	SD/MMC, Built-in
File System	Complies with Design Rule for Camera File System (DCF)
File Format	JPEG (EXIF 2.2)
Connectivity
Video	Yes, NTSC / PAL switchable
Computer	USB 2.0 High Speed
Other	DC input
Power
Battery Type	Lithium Ion rechargeable
Battery Form Factor	Proprietary D-LI68
Product Bundle
Software	Software (S-SW69) CD-ROM
Battery / Charger	1 x Proprietary D-LI68 Lithium Ion rechargeable battery and charger
Flash Memory	21.0MB Internal
Other
Digital Print Ord er Format (DPOF) compliant	Yes
PictBridge Compliant	Yes
Internal Microphone	Yes
Internal Speaker	Yes
Tripod Mount	Yes
Remote Control	Yes, IR, optional
More Photos

Pentax Optio V10
General
Camera Type	Ultra Compact
Manufacturer	Pentax
Model Number	V10
Dimensions	3.8 x 2.3 x 0.7" 96.5 x 58.4 x 17.8mm
Weight	139.0 g 4.9 oz
Planned Price	$249.95
Planned Availability	Nov 2007
Image Capture
Sensor Type	1/2.35 CCD 8.50 megapixels (total) 8.00 megapixels (effective)
Filter Type	RGBG
Aspect Ratio	4:3
Image Dimensions	3264 x 2448 (8.0 megapixels) 2592 x 1944 (5.0 megapixels) 2304 x 1728 (4.0 megapixels) 2048 x 1536 (3.1 megapixels) 1600 x 1200 (1.9 megapixels) 1024 x 768 (0.8 megapixels) 640 x 480 (0.3 megapixels)
Image Quality	3 levels
Image Preview / Review
Viewfinder	No
LCD	3.0", 230,000 pixels
Lens
Lens Type	SMC Pentax Zoom (6 elements in 5 groups, 4 aspherical) 3x optical zoom
Image Stabilization	No
Focal Length	6.3 - 18.9mm (actual) 36 - 108mm (35mm equivalent)
Aperture Range	f/3.1 (wide) - f/5.9 (tele) - ???
Focusing System	9 point Contrast Detect AF; spot, tracking, and face priority Manual Focus possible (0) steps
Focusing Range	Normal: 16" - infinity (40 cm - infinity) Macro: 2.0" - 41" (5 cm - 100 cm)
Exposure
ISO Sensitivity	Auto, 50, 100, 200, 400, 800, 1600, 3200 (auto up to 3200 in Digital SR mode)
Shutter Speed	4 - 1/2000 second
Exposure Mod es	Program
Metering Modes	TTL metering, Multi-segment
Exposure Compensation	+/- 2.0EV in 1/3EV increments
White Balance	Image Sensor - Auto, Daylight, Shade, Tungsten, Fluorescent, Manual, Manual
Internal Flash	Modes: On, Off, Auto, Redeye reduction Range: Auto ISO: Wide: 18 ft (5.5 m); Tele: Approx. 9.5 ft (2.9 m)
Creative
Scene Modes	Night Scene, Landscape, Flower, Natural Skin Tone, Portrait, Surf & Snow, Sport, Digital SR, Kids, Pet, Food, Frame Composite (3M)
Digital Zoom	Up to 4x
Self Timer	Yes, 2 or 10 seconds
Movie Format	AVI (Motion JPEG) with audio
Storage
Recording Medium	SD/MMC, Built-in
File System	Complies with Design Rule for Camera File System (DCF)
File Format	JPEG (EXIF 2.2)
Connectivity
Video	Yes, NTSC / PAL switchable
Computer	USB 2.0 High Speed
Other	DC input
Power
Battery Type	Lithium Ion rechargeable
Battery Form Factor	Proprietary D-LI63
Product Bundle
Software	Software (S-SW70) CD-ROM
Battery / Charger	1 x Proprietary D-LI63 Lithium Ion rechargeable battery and charger
Flash Memory	52.1MB Internal
Other
Digital Print Order Format (DPOF) compliant	Yes
PictBridge Compliant	Yes
Internal Microphone	Yes
Internal Speaker	Yes
Tripod Mount	Yes
More Photos

PENTAX OPTIO A40 FACT SHEET

12.0 megapixels for higher image quality and enhanced performance
The Optio A40 marks PENTAX’s first 12.0 megapixel digital camera for ultra high-definition images. Equipped with a high resolution 1/1.7 inch CCD for a wider light receiving area that is superior in tone reproduction and a new image engine that offer excellent color reproduction.

Three types of anti-shake functions to suit any photography situation

• Mechanical Shake Reduction
  The Shake Reduction (SR) mechanism is unique to PENTAX, and corrects camera shake when photographing still images by shifting the image sensor (CCD) horizontally and vertically in relation to the amount of shake that the high-accuracy gyro sensor detects. Shake Reduction technology used in PENTAX’s digital SLR cameras is applied to the Optio A40 for highly corrective effects that are equivalent to shutter speeds of approximately 2.5 to 3.5 stops.
• Digital Shake Reduction
  Digital SR (Shake Reduction) mode automatically adjusts sensitivity, to an ultra-high sensitivity of ISO 3200 according to the brightness of the subject, and effectively reduces camera shake and subject blurring when photographing still images. With fast shutter speeds, photography with reduced blurring is available.
  *Recording size is fixed at 5M (2592x1944 pixels) when “Digital SR” is selected.
• Movie Shake Reduction *
  The Movie SR function electronically reduces camera shake exclusively during the shooting of movies. This function uses software to effectively correct distortions in images caused by camera shake during the capturing of movies.
  *When using “Movie SR”, the field of view is narrower than during normal recording.

Face Recognition AF&AE function that improves portrait photography
The Optio A40 is equipped with a Face Recognition AF&AE function* that automatically detects and focuses on faces. In addition, the Optio A40 also comes with new functions that apply face recognition technology, such as “Natural Skin Tone” mode, which smoothly captures skin texture based on the detected information, and “Half-length Portrait” mode,** which automatically takes a head and shoulders photograph of people recognized in photo frame.
*This camera’s “Face Recognition AF&AE” function uses the Face Tracker face recognition technology from FotoNation.
**Recording size is fixed at 3M (2048x1536 pixels) when “Half-length Portrait” is selected.

New Dynamic Range Adjustment function captures a wider exposure range
The Optio A40 is newly equipped with a Dynamic Range Adjustment by correct tones for highlight or shadowed areas of a subject with significant differences in contrast. Even when photographing people with sun in the background, the new function highlights subjects and maintains background tones.

Bright and easy-to view LCD monitor
This LCD monitor is a high intensity type equipped with an LCD booster that adjusts the brightness of the screen even when viewed outdoors. The 2.5 inch size and high resolution of approximately 232,000 pixels makes it easy to confirm picture composition and focus quality. With a wide viewing angle, the screen may be viewed easily since there is little change in brightness and colors even when looking at the monitor diagonally.

3X optical zoom and 6X digital zoom for a maximum of 17.9X magnification
The Optio A40 features a 3X optical zoom lens with a focal range covering angles of view equivalent to those of a 37-111mm lens in 35mm format, which is ideal for a broad spectrum of subjects from landscapes to portraits. The zooming power increases to 17.9X zoom capability when combined with 6X digital zoom.

Video recording function with high-quality recording for extended capture
The Optio A40 smoothly captures movies at 30fps (frames per second) at sizes up to 640x480 pixels with image quality rivaling camcorders. Equipped with DivX® (MPEG-4) movie format,* the Optio A40 records long, high-quality movies.
*The Optio A40 is DivX® certified. Movie playback is not supported on Macintosh operating systems.

Additional Features

• Users can freely choose Shutter-Priority AE mode and Manual Exposure mode, depending on the effect they are aiming to achieve
• An Intelligent Zoom function enables images to be magnified, while maintaining the image quality of optical zoom
• Auto Picture mode automatically determines the best settings for the shooting conditions
• Mode palette provides quick access of 18 shooting modes and 15 playback modes
• Approximately 21.0 MB of built-in-memory
• Compatible with SD memory cards and SDHC memory cards
• FotoNation’s red eye compensation function for flash shots
• Includes the ACDSee for PENTAX 3.0 image viewer/image management software that support Windows Vista™
• Supports PictBridge, DPOF functions, Exif Print, and PRINT Image Matching III

PENTAX and Optio and smc PENTAX are trademarks of PENTAX Corporation
This product supports PRINT Image Matching III. PRINT Image Matching enabled digital still cameras, printers and software help photographers to produce images more faithful to their intentions. Some functions are not available on printers that are not PRINT Image Matching III compliant
Copyright 2001 Seiko Epson Corporation. All Rights Reserved. PRINT Image Matching is a trademark of Seiko Epson Corporation. The PRINT Image Matching logo is a trademark of Seiko Epson Corporation
Microsoft and Windows are registered trademarks of Microsoft Corporation in the United States and other countries
Windows Vista is either a registered trademark or trademarks of Microsoft Corporation in the United States and/or other countries
All other brands or product names are trademarks or registered trademarks of their respective companies
Design and specifications are subject to change without notice

PENTAX OPTIO V10 FACT SHEET

An ultra-slim body with a sophisticated texture
An exclusive slim battery and a smaller circuit board allow an ultra-slim, high quality aluminum alloy body of just ¾ of an inch (19mm) thick.

Large, 3.0 inch easy viewable LCD monitor
The Optio V10 comes with a high resolution 3.0 inch LCD monitor with approximately 230,000 pixels that enables images and the text to be displayed largely and clearly. The LCD monitor has a wide viewing angle of 170 degrees from all directions, making it easy to confirm images, even when looking at the screen diagonally.

3X optical zoom and 4X digital zoom for a maximum of 12X magnification
The Optio V10 features a 3X optical zoom lens equivalent to 36-108mm in the 35mm format, which is ideal for a broad spectrum of subjects from landscapes to portraits. Combined with 4X digital zoom, the zoom equals 12X zoom capability.

High resolution images
The Optio V10’s 8.0 effective megapixels and high performance PENTAX lens precisely captures images down to the finest details to deliver high resolution photos that look sharp even at large magnifications.

Digital SR (Shake Reduction)
Digital SR (Shake Reduction) mode automatically adjusts sensitivity as high as the ultra-high sensitivity of ISO 3200 according to the brightness of the subjects, and effectively reduces camera shake and subject blurring when photographing still images.

Face Recognition AF&AE function for portrait photography
The Face Recognition AF&AE* function automatically detects and focuses on faces, regardless of where the people appear in the photo frame.
*Available when the photography mode is “Portrait” and “Natural Skin Tone” and the camera is directed at people from the front.

Auto Picture mode automatically determines the best mode for shooting conditions
The Auto Picture mode lets the camera automatically determine the shooting conditions for Landscape, Portrait, Night Scene, and Normal modes and choose the optimum settings for each subject. This function eliminates the necessity of making a number of individual settings.

Additional Features

• Mode palette provides quick access to 16 shooting modes and 13 playback modes
• Recording movies with Movie SR (Shake Reduction) function can deliver high quality images rivaling camcorders
• Auto-Macro mode allows close-up photography as near as 3.9 inches (10cm) while in the normal focusing mode
• Auto-tracking AF continuously focusing on a moving subject
• Date imprint function for easy image categorizing
• Calendar Display function allows image retrieval based on the capture date
• Approximately 52.1MB of built in memory
• FotoNation’s red-eye correction function for flash shots
• Includes the ACDSee for PENTAX 3.0 image viewer/image management software that support Windows Vista™
• Supports PictBridge, DPOF functions, Exif Print, and PRINT Image Matching III

PENTAX and Optio are trademarks of PENTAX Corporation.
This product supports PRINT Image Matching III. PRINT Image Matching enabled digital still cameras, printers and software help photographers to produce images more faithful to their intentions. Some functions are not available on printers that are not PRINT Image Matching III compliant.
Copyright 2001 Seiko Epson Corporation. All Rights Reserved. PRINT Image Matching is a trademark of Seiko Epson Corporation. The PRINT Image Matching logo is a trademark of Seiko Epson Corporation.
Microsoft and Windows are registered trademarks of Microsoft Corporation in the United States and other countries.
Windows Vista is either a registered trademark or trademark of Microsoft Corporation in the United States and/or other countries.
All other brands or product names are trademarks or registered trademarks of their respective companies.
Design and specifications are subject to change without notice.