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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

MINOX DCC Rolleiflex AF 5.0 digital camera. Courtesy of Minox, with modifications by Zig Weidelich. PRESS RELEASE: MINOX DCC Rolleiflex AF 5.0


A classic "pocket size" duo

Tradition in optics and precision mechanics are common to both the Rolleiflex and MINOX. With the new edition of the MINOX DCC Rolleiflex AF 5.0, the miniature camera specialists from Wetzlar have revitalized a legend. Featuring fine body detail in either classic black or a special "Italian red", these miniature cameras draw all the attention. The only thing that has grown in this replica of the popular small classic camera is the technical data: an autofocus lens, a 1.1" inch monitor in the waist-level viewfinder as well as an image resolution of up to 5 megapixels ensure more photographic fun and maximum performance within the smallest space!

With this fully functioning, high precision replica of the world famous Rolleiflex 6x6 camera (scale 1:2) MINOX presents yet another exclusive design and technical highlight in an outstanding pocket camera. Many functions and details reproduced to scale create that true Rolleiflex feeling when shooting photos! Just like the square negatives produced using the original Rolleiflex, with this camera the photographer has square format digital photos with a resolution of up to 5 million pixels. Many individual features have been reproduced in explicit detail and to scale, making this miniaturized MINOX DCC Rolleiflex AF 5.0 a very much sought after item for collectors and users. Rollei enthusiasts will particularly appreciate these fine details and special features. The subject can be selected in the waist level finder with LCD monitor and captured on the miniSD Card at the press of a button. The camera is mechanically prepared for the exposure of the next shot by turning the typical, metal hand crank that is integrated in the right-hand side. The autofocus lens adjusts the right sharpness and allows close-up shots from a distance of just 10 cm. The provided 256 MB miniSD Card can store up to 250 pictures of the highest resolution.

Weighing just 100 grams the sturdy metal body boasts top-class manufacturing down to the last detail. The camera comes with a strap, a 256 MB miniSD Card as well as a CR-2 lithium battery.


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(First posted on Wednesday, June 18, 2008 at 13:01 EDT)

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