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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

onOne-logo.jpg PRESS RELEASE: onOne Software's PhotoTools 2 Now Available


Comprehensive photographic effects software adds new features, effects and includes support for Adobe Photoshop CS4 and Adobe Photoshop Lightroom 2

PORTLAND, Ore. PORTLAND -- Feb. 17 -- onOne Software, Inc., a leading developer of time-saving software solutions for professional and advanced amateur photographers, today announced the immediate availability of PhotoTools 2 Standard and Professional Edition. PhotoTools 2 is a flexible yet powerful plug-in for Adobe Photoshop CS2, CS3 and CS4 that utilizes the power of Photoshop Actions to provide a range of imaging tools including effects, corrections and production automation in a full-featured interface. The new features in PhotoTools 2 include:

• An expanded range of photographic effects

• A significantly improved effects library

• New masking capabilities directly within PhotoTools 2

• The ability to apply the hundreds of PhotoTools 2 effects to video files within Photoshop CS3 Extended and Photoshop CS4 Extended

• A new Export plug-in for Lightroom 2 and Aperture 2.1 within PhotoTools 2 Professional Edition

• Quick access to the onOne Exchange community site for downloading new effect presets

PhotoTools 2 Professional Edition is also a key component of Plug-In Suite 4.5, the latest version of onOne Software's award-winning Photoshop plug-in collection, which also includes PhotoFrame 4 Professional Edition, Genuine Fractals 6 Professional Edition, Mask Pro 4, PhotoTune 2.2 and FocalPoint 1.1.

"PhotoTools 2 brings the power of Photoshop within reach for more photographers," says Craig Keudell, president of onOne Software. "With the comprehensive collection of photographic effects, Photoshop users of all skill levels will instantly be able to harness the complete power of Photoshop to make their images look their best."

"What makes a great plug-in? Easy-to-use, effective and fun effects!" said Photoshop Guru, Instructor and Photographer Kevin Kubota. "With PhotoTools 2 Professional Edition, I can combine any of the hundreds of artistic effects into my own preferred combo, thereby creating something unique to me that I quickly access from a simple menu. Awesome!"

"I've spent the last 20 years creating and teaching techniques and effects that strengthen, extend and accelerate the digital creative process," said Photoshop Guru and Instructor Jack Davis. "PhotoTools 2 is the culmination of that time and energy. The power of Photoshop -- distilled for high octane, streamlined productivity! That's what you call WOW!"

Availability and Pricing

PhotoTools 2 comes in two editions: a Professional Edition and a Standard Edition, available for $259.95 and $159.95 respectively. Upgrades from PhotoTools 1 to PhotoTools 2 are available for $99.95. PhotoTools 2 may be ordered immediately from onOne Software at http://www.ononesoftware.com. Full versions of the product are also available through a worldwide network of authorized resellers. For a complete list of resellers, visit http://www.ononesoftware.com/resellers/.


(First posted on Tuesday, February 17, 2009 at 16:08 EST)

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