Las Vegas, March 3, 2009 – FUJIFILM U.S.A., Inc. announced today that the Digital Imaging Marketing Association (DIMA) named its 2009 DIMA Photo Kiosk Shoot-Out Award winner at the PMA 2009 International Convention and Trade Show in Las Vegas, Nevada. DIMA, a division of Photo Marketing Association International (PMAI) presented Fujifilm with the 2009 DIMA Photo Kiosk “People’s Choice” Award for the GetPix™ VP2 Printer System in the Instant Print Kiosk category.

“We are honored to receive the DIMA Instant Print Kiosk Award for our GetPix™ Kiosk system,” said Jim Riekert, director of marketing, Imaging Division – Kiosks, FUJIFILM U.S.A., Inc. “Print order terminals and instant printers are an increasingly important part of the retail photo solution, and we aim to provide customers with the most easy-to-use system that prints high quality photos in a matter of minutes.”

The GetPix™ VP2 Kiosk is an easy-to-use self-service digital print kiosk that offers state of the art technology and a fast order turnaround time, allowing for shorter customer lines and an increase in customer satisfaction. The highly reliable dye-sublimation printers produce high quality prints with minimal staff maintenance and low service costs.  In addition, the upgradable technology allows for investment protection, and Intelligent Media Inserts accommodate new media, ensuring that your equipment remains current and options are available for mobile devices.

Fujifilm continues to expand the GetPix™ Kiosk solutions that enable retailers to provide high quality, instant prints with innovative printing and software technologies. At PMA 2009, Fujifilm showcased the GetPix™ Kiosk Terminal Software “TS,” a key differentiator for the GetPix™ VP2 Printer System. The TS software expands the ability of retailers to respond to changing needs quickly by simply adding plug-in software for TS to offer in-store, on-screen promotions, as well as a variety of additional print services from Fujifilm, including collages, photo books, gifts and poster prints. Combined with a touch panel display interface, the new software helps to ensure a user-friendly print ordering process.

About FUJIFILM
FUJIFILM U.S.A. Inc. is a marketing subsidiary of FUJIFILM Corporation, Tokyo, Japan, providing digital and analog photographic Imaging Systems and Motion Picture Film products and services to consumers, professionals and businesses.  For more information on Fujifilm U.S.A. products, customers can call 800-800-FUJI or visit www.fujifilmusa.com. To receive news and information direct from Fujifilm U.S.A. via RSS, subscribe free at www.fujifilmusa.com/rss.

FUJIFILM Corporation (NASDAQ:FUJI) brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 15 companies around the world granted U.S. patents in 2008, employs more than 70,000 people worldwide and in the year ended March 31, 2008, had global revenues of $24.7 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

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