Movavi, a leading developer of multimedia processing tools, today launched a new version of one of its most popular products, Movavi Video Converter.

Moscow -- May 28, 2009 -- Movavi, a leading developer of multimedia processing tools, today launched a new version of one of its most popular products, Movavi Video Converter.

With this latest version of Movavi Video Converter, our goal was to expand the functionality of the software as much as possible following user requests, as well as to add the ability to work with audio and extend support for online video This new version offers expanded functionality while the converter technology has been updated to deliver greater productivity and efficiency. Movavi Video Converter 8 also now supports multicore processors, significantly increasing the speed of the video conversion process.

New functionality in Video Converter 8 includes:

• Support for the conversion of separate audio files to and from MP3, WAV, WMA, OGG, AAC, FLAC, and Monkey's Audio formats;

• Improved support of popular H.264-format;

• Video download in HD-format from YouTube and other video hosting services, with the opportunity to subsequently convert those files to alternative video or audio formats;

• Built-In capability to record CDs and DVDs.

Additionally, the new software lets users:

• Convert a single source file into multiple formats with a single click using the new Duplicate function. This is particularly useful for users wishing to distribute a video across multiple devices;

• Create a DVD menu and optionally upload and incorporate the user's own audio track in MP3-format.

"With this latest version of Movavi Video Converter, our goal was to expand the functionality of the software as much as possible following user requests, as well as to add the ability to work with audio and extend support for online video," said Natalia Khudyakova, Movavi's CEO. "With the release of version 8, we are confident in saying that it delivers the most functionality for the price in the market today."

Movavi Video Converter is an all-in-one solution that enables users to convert video files into the appropriate format for use on personal computers or popular mobile devices with a single click. Users can work with existing source files, with a DVD, or with video stored on online hosting services.

Movavi is also pleased to announce that more than 1.2 million copies of Movavi VideoSuite and Movavi Video Converter were downloaded during 2008, and the company is on track to reach 1.4 million downloads during 2009.

Movavi Video Converter 8 is available now on the Movavi website and a number of third-party sites, and is priced at $29.95.

Movavi was established in Novosibirsk in 2004 and now has offices in both Moscow and Novosibirsk. Since 2004, the company has established a successful business selling software developed internally and focused on the continually growing market for easy-to-use, professional-quality multimedia tools. During its first five years, Movavi has become a global player, successfully competing for business amongst home computer users, businesses, and educational institutions against established developers of video and audio processing software and mobile devices and cell phone content delivery providers. This success is due to the company's skillful development of effective channels and controlled expansion.

For further information, visit www.movavi.com.

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