Adobe announces Premiere Elements 8

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Adobe Premiere Elements 8 packaging. Rendering provided by Adobe Systems Inc.

Adobe announces Premiere Elements 8
By Mike Tomkins
(Wednesday, September 23, 2009 - 00:02 EDT)

Adobe has today announced the latest release of its Premiere Elements video editor.

Available on the Windows platform only, Adobe Premiere Elements 8 includes a number of new features. As with the Windows version of Photoshop Elements 8 alongside which it is announced, Premiere Elements 8 includes an Auto Syncing function which aims to keep photo and video libraries automatically synced between multiple machines. There's also a new full-screen preview mode, and support for the upcoming Windows 7 operating system. A new Smart Fix function aims to automatically correct common video defects such as color and lighting problems, and camera shake. A Smart Trim function detects areas of a video that have below-par image quality and recommends them for trimming so as to reduce the overall video to only its best parts. A Smart Mix function adds music and sound effects while not overpowering dialogue and background audio.

There's also a new Motion Tracking function which allows moving subjects within a static scene to be determined. Where motion is detected, you can then link overlaid objects such as text, animated artwork and the like so that they follow the motion - for example, allowing you to have a speech bubble follow the subject around the screen. Adobe Premiere Elements 8 includes a range of new artwork and animations, plus a variety of new effects such as motion blur, cartoon effects and the like. Finally, Adobe has added the ability to share videos on the web using a variety of animated Adobe Flash templates that let viewers interact with the videos, drawing them into the experience.

Adobe Premiere Elements 8 ships from this Fall, priced at $100. The program is also available in a bundle with the simultaneously announced Windows version of Adobe Premiere Elements 8 for $150. Finally, a Plus version of the bundle is limited to users in the US market, and offers ten times the online storage space (20GB), plus a variety of downloadable artwork, templates, movie themes, special effects and tutorials for $180.

Adobe Premiere Elements 8

Instant movie

Motion tracking

Smart tags

Smart trim

Smart fix

Original Source Press Release:

Adobe Debuts Premiere Elements 8

New Automated Options Make Video Editing Effortless for Everyone

SAN JOSE, Calif. — Sept. 23, 2009 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe® Premiere® Elements 8 software for Windows®, the newest version of the No. 1 selling consumer video-editing software.* This major release enables users to easily create incredible movies, offering automated "smart" options that take the work out of video editing, easy-to-apply professional-quality effects and a new Organizer to manage all media in one convenient location.

“It’s become easier than ever to shoot video on the fly, but most people don’t realize it’s just as easy to take raw clips and turn them into a movie that will impress friends and family,” said Doug Mack, vice president and general manager of Consumer and Hosted Solutions at Adobe. “We want to take the intimidation factor out of video editing and empower users to get creative and personalize their videos. With the new Organizer and automated technology available in Premiere Elements 8, we created a dashboard full of features that will drive video projects forward in just a few simple clicks.”

Create Impressive Movies Utilizing Smart Technology Adobe Premiere Elements 8 offers users a new full-featured Organizer, a powerful media management hub for both video- and photo-related activities. It is now easier than ever for users to find, view and manage their media in one place. The Auto-Analyzer automatically analyzes and tags media so users can find the most interesting and highest quality content with ease. Users can also quickly tag footage while previewing it in full screen and automatically synch all their media across multiple computers.

In addition, Premiere Elements 8 offers new intelligent features that take the hard work out of video editing, making it simple to create impressive movies. SmartFix ensures that every clip looks its best by automatically fixing shaky footage and color and lighting problems; Smart Trim identifies and helps users get rid of the least interesting, lowest quality footage; and SmartMix seamlessly balances audio elements to give videos professional-quality sound throughout.

Users can also make their videos stand out by applying fun, professional-quality effects. With new motion-tracking capabilities, users can add graphics, text and effects – such as thought bubbles and motion blur – that automatically follow a subject within a scene. New movie themes and greater customization controls are available in InstantMovie, and video creations can be shared with new interactive Online Album templates or via YouTube, mobile devices, DVD and Blu-ray Disc.

Plus Extends Software Capabilities Premiere Elements 8 users can expand the creative possibilities of working with their videos by purchasing Plus. Benefits include 20GB of storage for automatic online backup and sharing (up to four hours of DVD-quality video or 15,000 photos), as well as ongoing delivery of step-by-step tutorials, tips and tricks, seasonal movie themes and effects delivered directly to the desktop software. Videos and photos can also be accessed anywhere with an Internet connection at Photoshop.com.

Pricing and Availability
Adobe Premiere Elements 8 is available now at www.adobe.com, and also will be available soon at retail outlets such as Amazon.com, Best Buy and Office Max. Premiere Elements 8 is available for US$99.99, and users can purchase Plus from within the product for US$49.99/year. Plus is available in the U.S. only.

Information about other language versions, as well as pricing, upgrade and support policies for other countries is available at www.adobe.com/go/premiereelements. For free training videos on Premiere Elements, visit Adobe TV at http://tv.adobe.com.

* Source: The NPD Group/Retail Tracking Service (Jan. 2007 to March 2009) based on units sold in the Video and Photo Editing Categories. Combined units sold for Premiere Elements and Photoshop® Elements & Premiere Elements bundle (North America only).

About Adobe Systems Incorporated
Adobe revolutionizes how the world engages with ideas and information – anytime, anywhere and through any medium. For more information, visit www.adobe.com.

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© 2009 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo, Adobe Premiere, and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. Windows is either a registered trademark or trademark of Microsoft Corporation in the United States and/or other countries. All other trademarks are the property of their respective owners.

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