(Sebastopol, CA, November 2, 2009) – Lowepro, a product design company that builds protective gear for photography equipment and portable electronics, announces the launch of the Photo Runner 100. It's lightweight, slim-profile design offers freedom of movement and a full set of practical features.

"We designed the Photo Runner 100 to work in multiple scenarios," said Tim Grimmer, Lowepro product manager. "It's an ideal everyday bag for the enthusiast, as well as a compact solution for the active photographer using it as an on-the-fly lens/accessory bag at an event or on a day trip," he added.

The Photo Runner 100 features a fast-access, side-opening lid that opens wide, allowing the user to work right out of the roomy main compartment with ease. Adjustable, protective and padded dividers offer multiple ways to load gear into the Photo Runner 100—vertically with a DSLR with attached standard zoom lens and an additional lens or accessory—or, horizontally with a DSLR with attached lens up to 80-200mm f/2.8.

When worn as a beltpack, the Photo Runner 100 offers a lean, agile solution to maneuvering in a large crowd or at a fast-paced event. Compression straps on the waistbelt keep the weight of the camera gear on the hips and minimize movement.

Lowepro's Photo Runner 100 camera bag. Photo provided by Maxwell International Australia.

To convert the beltpack to a shoulder bag, tuck away the waistbelt, attach the shoulder strap and adjust for a comfortable fit across the body or on the shoulder. A non-slip patch on the padded shoulder strap keeps it from slipping while in motion.

The design of the Photo Runner 100 responds to a busy shooter's needs with convenient, well-constructed features that are right at hand: two memory card pockets are built into the inside lid; two gusseted front pockets (one with a "quiet" cord closure) provide quick-access to anything from cell phones, MP3 players and pens to filters, lens caps and larger accessories; compression straps at the bottom secure a compact tripod, monopod or light jacket to the bag; and SlipLock™ attachment loops expand the carrying capacity by adding compatible pouches and cases to the outside.

Additional features of the Photo Runner 100 include: oversized D-rings and snaphooks for easy connections; a quick-grab handle for an extra carrying option; vertical foam walls to provide an effective barrier against bumps, abrasion and moisture; and an OverLap Zipper™ to protect gear from dust, sand and moisture.

The Photo Runner 100 comes in Black and Mica.

All colors & sizes may not be available in all countries. Check with your local distributor for availability.

Design Highlights

• Lean, compact profile with a lightweight, minimalist design converts from a beltpack to a shoulder bag with ease.

• Fast-access, side-opening lid includes two built-in memory card pockets.

• OverLap Zipper™ protects gear from dust, sand and moisture.

• Two gusseted front pockets provide quick access to accessories and essentials

• Compression straps secure a light jacket, or a compact tripod or monopod to the bottom.

LowePro's Photo Runner 100 camera bag - outside and inside views. Photos provided by Maxwell International Australia.

Dimensions

PHOTO RUNNER 100

Click here for more information on Photo Runner™ 100

About Lowepro
It started with inventive spirit in a small Colorado garage over 40 years ago. Since then, Lowepro's camera bags have been traveling the world, earning the loyalty and admiration of the best photographers, and setting the industry standard for inventive, purpose-built products. Our collections include professional-grade designs for cameras, notebooks, imaging accessories and portable consumer electronics. It is our passion and privilege to provide accessible, comfortable and protective designs for our customers. Lowepro products are available around the globe, for every climate, for every condition. Wherever you go, chances are you'll find us there. To learn more about our inventive spirit, please visit www.lowepro.com.