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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Haier's five megapixel, fixed focal length DV-508 digital camcorder. Photo provided by Haier Group Corp. PRESS RELEASE: Haier Introduces New Line of Digital Camcorders


LAS VEGAS, NV (CES Booth Central 10427), Jan. 6, 2010 – Haier’s new HD digital camcorders offer features that make it simple for consumers to record important events and savor precious memories. From thin flip screen camcorders to 1080p HD, Haier’s line offers flexibility for different needs.

“With touch screen controls, video stabilization and 1080p HD quality video, Haier is providing the benefits of more expensive cameras at a competitive price giving consumers the options that they desire in this competitive marketplace,” said Stewart Katz, Vice President of Portable Media Electronics for Haier America.

Haier's five megapixel, 5x optical zoom DV-E58 digital camcorder. Photo provided by Haier Group Corp. Click for a bigger picture!

Haier's five megapixel, 5x optical zoom DV-E58 digital camcorder.
Photo provided by Haier Group Corp.

DV-E58 - 5 Megapixel Digital Camcorder with 5× Optical zoom and 4× Digital Zoom

The video quality of the 1080p HD camcorder with added features like video stabilization reduces camera shake and will make videos look and sound professionally done. Touch screen controls make it easy to use.

H.264 video codec and 1080P HD will deliver stunning quality video.

  • Touch Screen

  • 5.0 megapixels CMOS

  • 3.0” LTPS-TFT LCD

  • Supports HDMI output, includes HDMI cables and USB 2.0

  • Video Stabilization

  • Night mode for Movie/Picture

  • Motion Detection

  • Special Effect for Video/Still

  • Red-Eye Reduction

  • Intelligent Lighting

MSRP is $189.99

Haier's five megapixel, fixed focal length DV-508 digital camcorder. Photo provided by Haier Group Corp.

Haier's five megapixel, fixed focal length DV-508 digital camcorder.
Photo provided by Haier Group Corp.

DV-508 - 5 Megapixel Digital Camcorder with 8× Digital Zoom

Just flip the screen for easy viewing and play back. Create fun videos with night mode for movies or pictures or plug it into your computer to use as a web camera. Thin enough to toss in your pocket when you’re on the go.

H.264, 720P HD Video

  • 5.0 megapixels CMOS

  • 8× Digital Zoom

  • 3.0” LTPS-TFT LCD

  • MP3 Player

  • Voice Recorder

  • Web Camera

  • Supports HDMI output and includes HDMI cables and USB 2.0

  • Video Stabilization

  • Night mode for Movie/Picture

  • Motion Detection

  • Photo Frame for Picture

  • Red-Eye Reduction

MSRP is $109.99

All units available Q1 2010

About Haier America Digital Products Group
Haier has announced the formation of a new Digital Products Group as part of the company’s long-term strategy to leverage the convergence of multiple technology platforms. Under the Digital Products Group, Haier America continues to grow its flat panel television business and expand its portable electronics assortment with a complete line of portable media devices, including MP3 players, portable digital televisions and headphones. Haier is defined by producing innovative solutions that meet customers’ changing needs. Haier is the Official High Definition Television of the National Basketball Association. www.haieramerica.com

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(First posted on Tuesday, January 12, 2010 at 20:43 EST)

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