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Polaroid's logo. Click here to visit the Polaroid website! Polaroid, Lady Gaga collaborate on product design
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(Thursday, April 29, 2010 - 14:27 EDT)

At the start of 2010, Polaroid announced a multi-year partnership with American performer Lady Gaga.

Polaroid named Lady Gaga -- who has won a raft of awards for her music, including two Grammys -- a creative director, and announced its intention to create a new line of specialty products. With almost four months having passed, Polaroid has posted a blog item describing the process in its news section.

No details on specific products are yet available, but the item does further briefly detail a recent design meeting held in Tokyo, and attended by its celebrity partner. The first fruits of the collaboration are due later this year, and the blog item describes Lady Gaga's role as "truly visionary".

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