Sydney-based PhotoArtGallery.com has been appointed by Harvey Norman and FUJIFILM to provide photographic competition and promotion services.

PRLog (Press Release) – Jul 20, 2010 – PhotoArtGallery.com is an Australian company that has created a software platform to allow businesses to manage their own online photographic competitions and events.

The company’s other clients include Olympus, Digital Camera Warehouse, IMG Artists and Laura Ashley.

Earlier this year, Harvey Norman ran its own online baby photo contest, which attracted more than 30,000 entries.

Olympus used PhotoArtGallery.com’s services for a test drive competition for its new E – PL1 camera.

PhotoArtGallery.com CEO Andrew Coppin told PIN Online that varied uses and functionality of the company’s software platform are “seeing it take its rightful place in the strategy of social media tools that large consumer corporations are using to better engage with their customers, prospects and the general public.”

Coppin said promoters using the company’s software platform can arrange to send emails and communications to all participants at their will.

“The portal can also come with additional features such as a blog, winners' gallery, chat room and be fully integrated into social media such as Facebook, Twitter and MySpace as well as other custom features to suit the specific needs of the promoter,” he said.

Photos for Philanthropy offers $1m prize
Andrew Coppin has also revealed to PIN Online his plans to conduct the world’s first $1 million photo competition.

“This is a world first endeavour to raise money and awareness of global charities via photography,” he said.

Coppin said he is currently approaching corporations to be involved in the project, which he plans to launch in August this year using social media sites such as Facebook.

According to company’s website, for an entry fee of around US$5, people around the world can enter a “world first photo event”, which includes a $1 million photo contest prize.

The majority of the entry fee will be donated to charities, according to Coppin. Details can be found at contest@photosforphilanthropy.

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