August 16, 2010 - Nikon Corporation (Makoto Kimura, President, Tokyo) is pleased to announce that the Nikon D3S digital SLR camera is the recipient of the European Professional Camera 2010–2011 and the AF-S NIKKOR 300mm f/2.8G ED VR II interchangeable lens for SLR cameras is the recipient of the European Professional Lens 2010–2011, both awards presented by the European Imaging and Sound Association (EISA). The same award was presented to the Nikon D3 two years ago and to the Nikon D3X last year, making this the third year in a row that Nikon has been recognized by this prestigious imaging and sound organization.
The D3S has been recognized twice this year as it was also the recipient of the Best D-SLR Professional Award 2010 presented by Technical Image Press Association (TIPA) in April of this year.

Reasons for selection

Nikon D3S digital SLR camera
Recipient of the EISA European Professional Camera 2010–2011 award

"The Nikon D3S is so sensitive that it can focus and shoot in conditions in which even the human eye has difficulty seeing. Although high ISO settings are a feature of most modern D-SLR cameras, the quality achieved with D3S high ISO settings is unsurpassed in terms of low noise levels and richness of detail. Together with its extremely fast EXPEED image processing, excellent battery life and high-quality construction, the D3S is the perfect D-SLR for professional sports, action and low-light photography."

AF-S NIKKOR 300mm f/2.8G ED VR II interchangeable lens for SLR cameras
Recipient of the EISA European Professional Lens 2010–2011 award

"Nikon's AF-S NIKKOR 300mm f/2.8G ED VR II gives photographers a guarantee of excellent image quality, even in the most difficult lighting conditions. The fast f/2.8 maximum aperture allows photographers to work in a wide variety of situations, offering the ability to shoot with faster shutter speeds and to have smooth backgrounds with attractive bokeh. The lens has three ED glass elements to eliminate chromatic aberration and Nikon's Nano Crystal Coat reduces internal reflection. The AF-S NIKKOR is equipped with Nikon’s VR II vibration reduction system, making it a natural choice for photographers specialising in nature, wildlife and fast-action sports."

EISA awards
EISA is the association of 50 major camera, imaging and audio magazines published in Europe. Each year, EISA chooses the best models released over the past year in Europe from a number of categories of imaging, audio and mobile devices.

This year’s awards ceremony is scheduled to be held on September 3rd in Berlin Germany.

Specifications and equipment are subject to change without any notice or obligation on the part of the manufacturer.