ARNHEM, December 6, 2010 – Today BenVista announced the release of their new software for digital image resizing PhotoZoom Pro 4, which as of now is available for both Windows and Mac platforms.

The PhotoZoom series is specialized in enlarging (and downsizing) digital images while preserving original quality, for which it uses BenVista's patented, award-winning S-Spline technologies. With PhotoZoom Pro 4, BenVista aims to tackle an additional challenge: creating acceptable image enlargements based on mediocre or even low quality originals.

Says D.S. Schoolwerth, CEO at BenVista: "Ideally, you always have high quality originals to work with. But reality can be different. What if all you have is a low-res original full of noise? And what if a client insists on working with a low quality image from the Web, that suffered quality loss due to JPEG compression? Enlarging such images usually isn't a very good idea: distortions will become disturbingly visible. Or when you apply repair filters prior to resizing the image, the end result often looks blurry and artificial."

With PhotoZoom Pro 4, BenVista claims to offer a spectacular new solution to this problem. Schoolwerth: "We have developed a technology that combines perfectly with our S-Spline Max resize method. Not only it cleans up JPEG compression artifacts and noise, the image will also look perfectly sharp and true to nature after enlargement."

Another major new feature of PhotoZoom Pro 4 is 64-bit support. With the increasing popularity of 64-bit versions of Windows, Mac OS X, and Photoshop in mind, PhotoZoom Pro 4 now fully supports 64-bit environments, both as a stand-alone application and as a Photoshop plug-in.

Other improvements are additional fine-tuning options, new pre-defined settings for different types of images, and additional presets for common print and pixel sizes.

Besides PhotoZoom Pro 4, BenVista also released PhotoZoom Classic 4 today. Although the Classic version misses some of the Pro version's features, it too creates outstanding image enlargements thanks to its S-Spline XL image resize technology. Also, the price of the Classic version is significantly lower, allowing the PhotoZoom series to reach a wider public.

Demo versions of PhotoZoom Pro 4 and PhotoZoom Classic 4 can be downloaded directly from the BenVista website: www.benvista.com. Various upgrade options are available.

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