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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

LifePics' logo. Click to visit the LifePics website! PRESS RELEASE: LifePics to Expand Customers' Print and Photo Product Selection For Photobucket


October 27th, 2011, Boulder, Colo. -- LifePics today announced an exclusive partnership with Photobucket that enables millions of Photobucket users to order photo products through the LifePics Network, including a variety of photo prints, photo books, photo cards, canvas prints, photo calendars and other photo gifts. Photobucket, the world's leading dedicated photo and video sharing service, will deliver expanded print and photo products to its more than 100 million users in a simple, convenient ordering interface.

"Our audience is looking for simple and easy ways to share their life stories, and our partnership with LifePics is the perfect complement to our suite of uploading, editing and sharing tools, as Photobucket users can now easily order their favorite photos from their Photobucket accounts," said Tom Munro, CEO at Photobucket. "Photobucket and LifePics are both in the business of helping people capture, share and preserve their favorite memories, so the partnership was a natural fit for both companies."

The new service from LifePics significantly expands Photobucket's previous print and photo product selection. Photobucket users can now order dozens of prints, from standard sizes to large posters, as well as a variety of sizes and styles of photo books, hundreds of personalized greeting cards and templates for any occasion, plus hundreds of photo gifts ranging from coffee mugs to t-shirts, mouse pads, canvas prints and photo jewelry. The companies are offering a free shipping promotion through October for orders over $25 (promo code: freeshipping).

"Photobucket customers will see an added benefit of having LifePics as a partner because they have more choices than before," said Rick Patch, president and CEO at LifePics. "By partnering with Photobucket, LifePics continues to expand its scope beyond the basic online-to-retail model. Our business is helping established photo retailers and e-tailers give more choices and convenience to their customers through our photo ordering portal. This partnership with Photobucket is particularly gratifying."

About LifePics
LifePics is the market leader in turning images into transactions by connecting billions of consumers' digital images to more fulfillment options than any other service on the Internet. Using LifePics' technology, photofinishers and professional photographers are able to accept online photo orders from consumers, and route orders to any fulfillment lab. LifePics drives orders to retailers and professional photographers through a variety of partners and sources, and gives consumers an enjoyable, easy-to-use ordering interface. In addition, LifePics is the most open solution on the web; the service integrates with almost every photo printer and photo lab, and connects to specialized wholesalers to complement in-house offerings. LifePics works as your partner by providing services and industry expertise that go above and beyond what any other online imaging company offers.

LifePics drives more orders through more sources than any other online photo service. In 2010, LifePics launched its OPEN program, allowing third party app developers and affiliate web sites to link into the LifePics Retail Network, sending users, images, and orders to LifePics retailers from all over the Internet. LifePics also provides customers with a fun, user-friendly online experience to drive orders. Consumers can order thousands of products, including prints, photo books, personalized greeting cards, photo calendars, enlargements, gifts like photo mugs and mouse pads, and much more, all through a retail-branded, customizable web site.

The LifePics technology platform is an open solution that connects to virtually every printer, lab, and internal system, allowing retailers to customize their online order workflow into the format that works best for each retailer. Orders can be sent directly to stores for 1-hour service, or routed to major wholesalers, gift providers, photo book manufacturers, and an assortment of other service providers. The technology revolves around LifePics' custom client-based software tool, LabCenter, which operates at retail stores and offers superior integration between retail online ordering sites and photofinishing labs of all sizes and quantities.

As your partner, LifePics provide a new revenue stream in the fastest growing segment of the photo industry -- online-to-retail -- and offering expert services that no other solution provides: Live Help, 364 days a year; free, unlimited photo storage for consumers; custom email marketing campaigns; LifeSync, a photo syncing and backup tool; a commission-based revenue structure; and much more.

LifePics' customers include some of the industry's best brands in each of the following categories: mass merchants, large photo retail chains, food and drug chains, local camera shops, and independent photofinishers. The LifePics service is available at more than 20,000 retail stores across North America, Australia, and Africa.

For more information, visit LifePics at www.LifePics.com.

About Photobucket
Photobucket is the premier destination for uploading, downloading, sharing, linking and finding photos, videos and graphics. Host all your images and videos for free, then share them by email or on sites like Facebook, Twitter, Tumblr, eBay and more. Your free Photobucket account offers unlimited photo storage and hours of video.

Photobucket was founded in 2003 and acquired by Fox Interactive Media, Inc., a division of News Corp. (NYSE: NWS) in July 2007. Photobucket merged with Ontela, Inc., in December 2009. The combined company, known as Photobucket Corporation, has a massive audience of more than 23 million monthly unique users in the U.S.* who upload over four million images and videos per day from the Web, Smartphones, and connected digital cameras. Photobucket is backed by News Corp., Steamboat Ventures, Oak Investments Partners, Voyager Capital, and Covera Ventures, and has offices in Denver, CO and San Francisco, CA.

For more information, visit Photobucket at www.Photobucket.com.


(First posted on Friday, October 28, 2011 at 16:57 EDT)

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