• 1/2.3 inch 28.1mm2
  • 12.1 megapixels
  • 24.00mm - 840.00mm (35mm eq.)
  • 1/2.3 inch 28.1mm2
  • 14.0 megapixels
  • 24.00mm - 720.00mm (35mm eq.)

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Differences

Canon SX40 HS advantages over Fujifilm SL300

  • Tiltable Screen
    Tiltable vs Fixed
    Tilt the screen for shooting flexbility
  • More telephoto lens reach
    840 mm vs 720 mm
    Capture objects farther away
  • Longer stills battery life
    More info 380 vs 300 shots
    Capture more photos
  • Manual focus
    Yes vs No
    AF is for the weak. Real photographers focus manually.
  • Shoots 24p video
    Yes vs No
    Gives your movies a big-screen feel
  • Shoots 1080p video
    Yes vs No
    You'll want this if you shoot video
  • Longer exposure
    15 vs 8 sec
    Long exposures for night shots
  • Slow-motion videos
    Yes vs No
    Shoot slow-motion videos
  • Faster shutter
    1/3200 vs 1/2000 sec
    Shoot wide open in bright light

Fujifilm SL300 advantages over Canon SX40 HS

  • Less expensive
    $300 vs $430 (MSRP)
    Save money for lenses or accessories
  • More dots on screen
    460k vs 230k dots
    Can mean greater resolution or a brighter screen
  • More pixels
    14.0 vs 12.1 megapixels
    Higher resolution photos
  • Higher extended ISO
    6400 vs 3200 ISO
    Higher extended ISO can give more low-light flexibility

Similarities

Common Strengths

  • Eye-level viewfinder
    Both provide
    You'll be able to frame photos even when the sun is out
  • In-Camera Image Stabilization
    Both provide
    Reduces the effects of camera shake at slower shutter speeds
  • Internal flash
    Both provide
    Useful in a pinch for fill flash
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Hot shoe
    Both provide
    Off-camera flashes open new possibilities

Common Weaknesses

  • Focus peaking
    Neither provide
    Your camera will highlight what's in focus
  • Touchscreen
    Neither provide
    Interact with your camera just like your smartphone
  • In-camera panoramas
    Neither provide
    Stitches multiple shots into a panoramic photo
  • RAW file ability
    Neither provide
    Gives you more flexibility to develop your photos later
  • Built-in Wi-Fi
    Neither provide
    Share your photos wirelessly
  • NFC
    Neither provide
    Simplifies pairing your camera with supported phones
  • Built-in Bluetooth
    Neither provide
    Always-on wireless connectivity
  • Built-in GPS
    Neither provide
    Geotag your photos
  • On-sensor phase detect
    Neither provide
    Usually improves live view and video AF performance
  • Integrated ND filter
    Neither provide
    Shoot in daylight with a large aperture or slow shutter
  • External Mic Jack
    Neither provide
    Improved sound fidelity when shooting video
  • Headphone jack
    Neither provide
    Monitor audio recording while you shoot video
  • Bulb shutter
    Neither provide
    Hold the shutter open manually for long exposures

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Buy the Canon SX40 HS

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Buy the Fujifilm SL300
Fujifilm SL300

Review Excerpt

  • Wide, long all-purpose zoom lens performs well; Very good image quality; Articulating LCD; Good grip; Excellent controls.

  • Rear scroll wheel is too sensitive; Low-res LCD; No lens hood included; Slow startup time; Slow cycle time.

  • Read our Canon SX40 HS Express Review

The Competition

Compared to Fujifilm HS10

Canon SX40 HS
Fujifilm HS10
  • $342
  • 1/2.3 inch
  • Less expensive
  • More telephoto lens reach
  • $500
  • 1/2.3 inch
  • Slower slow-motion
  • RAW file ability

Compare Canon SX40 HS vs Fujifilm HS10

Fujifilm SL300
Fujifilm HS10
  • $339
  • 1/2.3 inch
  • Less expensive
  • Lighter weight
  • $500
  • 1/2.3 inch
  • Bigger pixels
  • Tiltable Screen

Compare Fujifilm SL300 vs Fujifilm HS10

Compared to Canon SX30 IS

Canon SX40 HS
Canon SX30 IS
  • $342
  • 1/2.3 inch
  • Shoots 24p video
  • Shoots 1080p video
  • $440
  • 1/2.3 inch
  • More pixels
  • Higher extended ISO

Compare Canon SX40 HS vs Canon SX30 IS

Fujifilm SL300
Canon SX30 IS
  • $339
  • 1/2.3 inch
  • Less expensive
  • More dots on screen
  • $440
  • 1/2.3 inch
  • Tiltable Screen
  • More telephoto lens reach

Compare Fujifilm SL300 vs Canon SX30 IS

Compared to Fujifilm S4000

Canon SX40 HS
Fujifilm S4000
  • $342
  • 1/2.3 inch
  • Tiltable Screen
  • More telephoto lens reach
  • $205
  • 1/2.3 inch
  • Less expensive
  • Longer stills battery life

Compare Canon SX40 HS vs Fujifilm S4000

Fujifilm SL300
Fujifilm S4000
  • $339
  • 1/2.3 inch
  • Hot shoe
  • $205
  • 1/2.3 inch
  • Longer stills battery life

Compare Fujifilm SL300 vs Fujifilm S4000

Compared to Sony HX100V

Canon SX40 HS
Sony HX100V
  • $342
  • 1/2.3 inch
  • Bigger pixels
  • Shoots 24p video
  • $312
  • 1/2.3 inch
  • Built-in GPS
  • Integrated ND filter

Compare Canon SX40 HS vs Sony HX100V

Fujifilm SL300
Sony HX100V
  • $339
  • 1/2.3 inch
  • Less expensive
  • Hot shoe
  • $312
  • 1/2.3 inch
  • Tiltable Screen
  • Built-in GPS

Compare Fujifilm SL300 vs Sony HX100V

Compared to Fujifilm S4200

Canon SX40 HS
Fujifilm S4200
  • $342
  • 1/2.3 inch
  • Tiltable Screen
  • More telephoto lens reach
  • $192
  • 1/2.3 inch
  • Less expensive
  • Longer stills battery life

Compare Canon SX40 HS vs Fujifilm S4200

Fujifilm SL300
Fujifilm S4200
  • $339
  • 1/2.3 inch
  • More telephoto lens reach
  • More dots on screen
  • $192
  • 1/2.3 inch
  • Less expensive
  • Longer stills battery life

Compare Fujifilm SL300 vs Fujifilm S4200

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