• 1/2.3 inch 28.1mm2
  • 10.3 megapixels
  • 24.00mm - 720.00mm (35mm eq.)
  • 35mm 861.6mm2
  • 42.4 megapixels
  • ISO 100 - 25,600

Buy From

Differences

Fujifilm HS10 advantages over Sony A99 II

  • Slower slow-motion
    1000 fps vs 120 fps
    Supports slower slow-mo
  • Internal flash
    Internal flash vs None
    Useful in a pinch for fill flash
  • Faster JPEG shooting
    13.6 fps vs 10.5 fps
    Faster JPEG shooting (burst mode)

Sony A99 II advantages over Fujifilm HS10

  • Tilt-swivel screen
    Tilt-swivel vs tilt-only
    Tilt and swivel the screen for maximum shooting flexibility
  • Focus peaking
    Peaker vs Non-peaker
    Your camera will highlight what's in focus
  • Larger sensor
    35mm vs 1/2.3 inch
    More sensor area. Bigger is (generally) better.
  • Bigger pixels
    ~ 4.51 vs 1.69 microns
    Better low-light and dynamic range (all else equal)
  • Shoot 4K video
    4K (UHD) vs 1080p
    Make sure you have a fast computer
  • In-camera panoramas
    Yes vs No
    Stitches multiple shots into a panoramic photo
  • Fast startup
    ~1.20 vs 2.5 sec
    Faster startup lets you catch the moment
  • Built-in Wi-Fi
    Wi-Fi vs None
    Share your photos wirelessly
  • NFC
    Yes vs No
    Simplifies pairing your camera with supported phones
  • Built-in Bluetooth
    Yes vs No
    Always-on wireless connectivity
  • On-sensor phase detect
    Yes vs No
    Usually improves live view and video AF performance
  • Longer stills battery life
    More info 490 vs 400 shots
    Capture more photos
  • Thinner
    76 mm vs 126 mm
    Thinner
  • External Mic Jack
    Jack vs No jack
    Improved sound fidelity when shooting video
  • Newer
    8 years vs 15 years old
    Newer cameras often support more advanced features
  • Shoots 24p video
    Yes vs No
    Gives your movies a big-screen feel
  • More dots on screen
    1229k vs 230k dots
    Can mean greater resolution or a brighter screen
  • Less shutter lag
    0.11 vs 0.90 sec
    Focus and take a photo quickly (wide angle)
  • More pixels
    42.4 vs 10.3 megapixels
    Higher resolution photos
  • Dual card slots
    Yes vs No
    Gives you more storage flexibility
  • Headphone jack
    Yes vs No
    Monitor audio recording while you shoot video
  • Bulb shutter
    Bulb vs No bulb
    Hold the shutter open manually for long exposures
  • Bigger JPEG buffer
    61 vs 7 shots
    Take more JPEG shots before waiting (burst mode)
  • Faster shutter
    1/8000 vs 1/4000 sec
    Shoot wide open in bright light
  • Higher extended ISO
    102400 vs 6400 ISO
    Higher extended ISO can give more low-light flexibility

Similarities

Common Strengths

  • Rear display
    Both provide
    Review photos on the back of the camera
  • Eye-level viewfinder
    Both provide
    You'll be able to frame photos even when the sun is out
  • In-Camera Image Stabilization
    Both provide
    Reduces the effects of camera shake at slower shutter speeds
  • RAW file ability
    Both provide
    Gives you more flexibility to develop your photos later
  • Manual focus
    Both provide
    AF is for the weak. Real photographers focus manually.
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Hot shoe
    Both provide
    Off-camera flashes open new possibilities
  • Slow-motion videos
    Both provide
    Shoot slow-motion videos

Common Weaknesses

  • Touchscreen
    Neither provide
    Interact with your camera just like your smartphone
  • Built-in GPS
    Neither provide
    Geotag your photos
  • Integrated ND filter
    Neither provide
    Shoot in daylight with a large aperture or slow shutter

User reviews

Buy From

Your purchases support this site

Buy the Fujifilm HS10

Your purchases support this site

Buy the Sony A99 II
Body Only
All A99 II Deals

Review Excerpt

  • Superb image quality at low, moderate ISOs; Improved high ISO performance; Fast continuous shooting speeds; Very impressive hybrid autofocus; High-quality 4K UHD video; Rugged camera body.

  • Multi-selector joystick can be awkward to use; No EVF live view at fastest burst rate; Buffer clearing is slow with no UHS-II support; 4K UHD video isn't as full-featured as E-mount counterparts.

  • Read our Sony A99 II Review

The Competition

Compared to Canon SX30 IS

Fujifilm HS10
Canon SX30 IS
  • $500
  • 1/2.3 inch
  • Bigger pixels
  • RAW file ability
  • $440
  • 1/2.3 inch
  • Less expensive
  • More telephoto lens reach

Compare Fujifilm HS10 vs Canon SX30 IS

Sony A99 II
Canon SX30 IS
  • $3198
  • 35mm
  • Tilt-swivel screen
  • Focus peaking
  • $440
  • 1/2.3 inch
  • Internal flash
  • Lighter weight

Compare Sony A99 II vs Canon SX30 IS

Compared to Fujifilm HS20EXR

Fujifilm HS10
Fujifilm HS20EXR
  • $500
  • 1/2.3 inch
  • Bigger pixels
  • Faster JPEG shooting
  • $289
  • 1/2 inch
  • More dots on screen
  • More pixels

Compare Fujifilm HS10 vs Fujifilm HS20EXR

Sony A99 II
Fujifilm HS20EXR
  • $3198
  • 35mm
  • Tilt-swivel screen
  • Focus peaking
  • $289
  • 1/2 inch
  • Internal flash

Compare Sony A99 II vs Fujifilm HS20EXR

Compared to Canon SX40 HS

Fujifilm HS10
Canon SX40 HS
  • $500
  • 1/2.3 inch
  • Slower slow-motion
  • RAW file ability
  • $342
  • 1/2.3 inch
  • Less expensive
  • More telephoto lens reach

Compare Fujifilm HS10 vs Canon SX40 HS

Sony A99 II
Canon SX40 HS
  • $3198
  • 35mm
  • Focus peaking
  • Larger sensor
  • $342
  • 1/2.3 inch
  • Slower slow-motion
  • Internal flash

Compare Sony A99 II vs Canon SX40 HS

Compared to Canon 5D Mark IV

Fujifilm HS10
Canon 5D Mark IV
  • $500
  • 1/2.3 inch
  • Slower slow-motion
  • In-Camera Image Stabilization
  • $2249
  • 35mm
  • Larger sensor
  • Bigger pixels

Compare Fujifilm HS10 vs Canon 5D Mark IV

Sony A99 II
Canon 5D Mark IV
  • $3198
  • 35mm
  • Focus peaking
  • Tilt-swivel screen
  • $2249
  • 35mm
  • Lens selection
  • Bigger pixels

Compare Sony A99 II vs Canon 5D Mark IV

Compared to Nikon D850

Fujifilm HS10
Nikon D850
  • $500
  • 1/2.3 inch
  • Slower slow-motion
  • In-Camera Image Stabilization
  • $2597
  • 35mm
  • Focus peaking
  • Larger sensor

Compare Fujifilm HS10 vs Nikon D850

Sony A99 II
Nikon D850
  • $3198
  • 35mm
  • Tilt-swivel screen
  • In-Camera Image Stabilization
  • $2597
  • 35mm
  • Lens selection
  • Less expensive

Compare Sony A99 II vs Nikon D850

Compare Other Cameras?