• APS-C 366.6mm2
  • 26.1 megapixels
  • ISO 160 - 12,800
  • APS-C 366.6mm2
  • 24.2 megapixels
  • ISO 100 - 32,000

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Differences

Fujifilm X-S10 advantages over Sony ZV-E10

  • Tilt-swivel screen
    Tilt-swivel vs tilt-only
    Tilt and swivel the screen for maximum shooting flexibility
  • Slower slow-motion
    240 fps vs 120 fps
    Supports slower slow-mo
  • Eye-level viewfinder
    Eye-level vs Rear display only
    You'll be able to frame photos even when the sun is out
  • Internal flash
    Internal flash vs None
    Useful in a pinch for fill flash
  • Higher max flash sync
    1/250 vs 1/160 sec
    Reduce the effect of ambient light in flash shots
  • Doesn't require an AA filter
    Yes vs No
    A unique sensor design provides sharp photos without moiré
  • Longer exposure
    900 vs 30 sec
    Long exposures for night shots
  • Faster shutter
    1/32000 vs 1/4000 sec
    Shoot wide open in bright light

Sony ZV-E10 advantages over Fujifilm X-S10

  • Less expensive
    $698 vs $1399
    Save money for lenses or accessories
  • NFC
    Yes vs No
    Simplifies pairing your camera with supported phones
  • Thinner
    44 mm vs 65 mm
    Thinner
  • Lighter weight
    343g vs 465g
    Lighter weight
  • Wider angle kit lens
    24 mm vs 27 mm
    Capture more of the scene with the included lens
  • Faster JPEG shooting
    11.0 fps vs 8.0 fps
    Faster JPEG shooting (burst mode)

Similarities

Common Strengths

  • Focus peaking
    Both provide
    Your camera will highlight what's in focus
  • In-Camera Image Stabilization
    Both provide
    Reduces the effects of camera shake at slower shutter speeds
  • Shoot 4K video
    Both provide
    Make sure you have a fast computer
  • Touchscreen
    Both provide
    Interact with your camera just like your smartphone
  • In-camera panoramas
    Both provide
    Stitches multiple shots into a panoramic photo
  • Built-in Wi-Fi
    Both provide
    Share your photos wirelessly
  • Built-in Bluetooth
    Both provide
    Always-on wireless connectivity
  • On-sensor phase detect
    Both provide
    Usually improves live view and video AF performance
  • External Mic Jack
    Both provide
    Improved sound fidelity when shooting video
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Hot shoe
    Both provide
    Off-camera flashes open new possibilities
  • Headphone jack
    Both provide
    Monitor audio recording while you shoot video
  • Bulb shutter
    Both provide
    Hold the shutter open manually for long exposures
  • Slow-motion videos
    Both provide
    Shoot slow-motion videos

Common Weaknesses

  • Built-in GPS
    Neither provide
    Geotag your photos
  • Top deck display
    Neither provide
    Check settings with a screen on top of the camera
  • Dual card slots
    Neither provide
    Gives you more storage flexibility

User reviews

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Buy the Fujifilm X-S10

Review Excerpt

The Competition

Compared to Nikon Z50

Fujifilm X-S10
Nikon Z50
  • $999
  • APS-C
  • Tilt-swivel screen
  • Slower slow-motion
  • $807
  • APS-C
  • Less expensive
  • Wider angle kit lens
Sony ZV-E10
Nikon Z50
  • $631
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $807
  • APS-C
  • Eye-level viewfinder
  • Internal flash

Compared to Canon EOS M50 II

Fujifilm X-S10
Canon EOS M50 II
  • $999
  • APS-C
  • Lens selection
  • Larger sensor
  • $646
  • APS-C
  • Less expensive
  • NFC
Sony ZV-E10
Canon EOS M50 II
  • $631
  • APS-C
  • Lens selection
  • Larger sensor
  • $646
  • APS-C
  • Less expensive
  • Tilt-swivel screen

Compared to Fujifilm X-E4

Fujifilm X-S10
Fujifilm X-E4
  • $999
  • APS-C
  • Tilt-swivel screen
  • In-Camera Image Stabilization
  • $849
  • APS-C
  • Less expensive
  • Thinner
Sony ZV-E10
Fujifilm X-E4
  • $631
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $849
  • APS-C
  • Slower slow-motion
  • Eye-level viewfinder

Compared to Nikon Z fc

Fujifilm X-S10
Nikon Z fc
  • $999
  • APS-C
  • Tilt-swivel screen
  • Slower slow-motion
  • $957
  • APS-C
  • Less expensive
  • Thinner
Sony ZV-E10
Nikon Z fc
  • $631
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $957
  • APS-C
  • Eye-level viewfinder
  • Lacks anti-aliasing filter

Compared to Fujifilm X-T30 II

Fujifilm X-S10
Fujifilm X-T30 II
  • $999
  • APS-C
  • Tilt-swivel screen
  • Slower slow-motion
  • $900
  • APS-C
  • Thinner
  • More dots on screen
Sony ZV-E10
Fujifilm X-T30 II
  • $631
  • APS-C
  • In-Camera Image Stabilization
  • NFC
  • $900
  • APS-C
  • Eye-level viewfinder
  • Internal flash
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