• APS-C 372.9mm2
  • 12.3 megapixels
  • 35.00mm (35mm eq.)
  • 1/2.33 inch 28.2mm2
  • 14.1 megapixels
  • 24.00mm - 384.00mm (35mm eq.)

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Differences

Fujifilm X100 advantages over Panasonic ZS10

  • Larger sensor
    APS-C vs 1/2.33 inch
    More sensor area. Bigger is (generally) better.
  • Eye-level viewfinder
    Eye-level vs Rear display only
    You'll be able to frame photos even when the sun is out
  • Bigger pixels
    ~ 5.50 vs 1.42 microns
    Better low-light and dynamic range (all else equal)
  • Larger lens aperture
    f/2.0 vs f/3.3
    Take photos in low-light or isolate your subject
  • RAW file ability
    Yes vs No
    Gives you more flexibility to develop your photos later
  • Manual focus
    Yes vs No
    AF is for the weak. Real photographers focus manually.
  • Integrated ND filter
    Yes vs No
    Shoot in daylight with a large aperture or slow shutter
  • Shoots 24p video
    Yes vs No
    Gives your movies a big-screen feel
  • Hot shoe
    Hot shoe vs None
    Off-camera flashes open new possibilities
  • Bulb shutter
    Bulb vs No bulb
    Hold the shutter open manually for long exposures
  • Higher extended ISO
    12800 vs 6400 ISO
    Higher extended ISO can give more low-light flexibility

Panasonic ZS10 advantages over Fujifilm X100

  • Less expensive
    $400 vs $1200 (MSRP)
    Save money for lenses or accessories
  • In-Camera Image Stabilization
    Yes vs No
    Reduces the effects of camera shake at slower shutter speeds
  • Touchscreen
    Touch vs No touch
    Interact with your camera just like your smartphone
  • Fast startup
    ~1.90 vs 3.2 sec
    Faster startup lets you catch the moment
  • Built-in Wi-Fi
    Wi-Fi vs None
    Share your photos wirelessly
  • More telephoto lens reach
    384 mm vs 35 mm
    Capture objects farther away
  • Thinner
    33 mm vs 53 mm
    Thinner
  • Lighter weight
    218g vs 451g
    Lighter weight
  • Shoots 1080p video
    Yes vs No
    You'll want this if you shoot video
  • Less shutter lag
    0.25 vs 0.40 sec
    Focus and take a photo quickly (wide angle)
  • Shoots 60p video
    Yes vs No
    A faster framerate can give you more editing options
  • Wider angle lens
    24 mm vs 35 mm
    Capture more of the scene
  • Longer exposure
    60 vs 30 sec
    Long exposures for night shots
  • Faster JPEG shooting
    8.6 fps vs 4.7 fps
    Faster JPEG shooting (burst mode)

Similarities

Common Strengths

  • Internal flash
    Both provide
    Useful in a pinch for fill flash
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video

Common Weaknesses

  • Tilt-swivel screen
    Neither provide
    Tilt and swivel the screen for maximum shooting flexibility
  • Focus peaking
    Neither provide
    Your camera will highlight what's in focus
  • In-camera panoramas
    Neither provide
    Stitches multiple shots into a panoramic photo
  • Tiltable Screen
    Neither provide
    Tilt the screen for shooting flexbility
  • Built-in Bluetooth
    Neither provide
    Always-on wireless connectivity
  • Built-in GPS
    Neither provide
    Geotag your photos
  • On-sensor phase detect
    Neither provide
    Usually improves live view and video AF performance
  • External Mic Jack
    Neither provide
    Improved sound fidelity when shooting video
  • Headphone jack
    Neither provide
    Monitor audio recording while you shoot video
  • Slow-motion videos
    Neither provide
    Shoot slow-motion videos

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Buy the Fujifilm X100

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Buy the Panasonic ZS10

Review Excerpt

  • Superb image quality; Dazzling Hybrid Viewfinder; Traditional mechanical controls; Mostly excellent optical performance.

  • Quirky interface; Manual dials turn easily; Manual focus is too difficult to use; Dramatic lens flare, especially at night.

  • Read our Fujifilm X100 Review

The Competition

Compared to Panasonic ZS8

Fujifilm X100
Panasonic ZS8
  • $1200
  • APS-C
  • Larger sensor
  • Eye-level viewfinder
  • $259
  • 1/2.33 inch
  • Less expensive
  • In-Camera Image Stabilization

Compare Fujifilm X100 vs Panasonic ZS8

Panasonic ZS10
Panasonic ZS8
  • $214
  • 1/2.33 inch
  • Touchscreen
  • Built-in Wi-Fi
  • $259
  • 1/2.33 inch
  • Less expensive
  • Longer stills battery life

Compare Panasonic ZS10 vs Panasonic ZS8

Compared to Sony H90

Fujifilm X100
Sony H90
  • $1200
  • APS-C
  • Larger sensor
  • Eye-level viewfinder
  • $223
  • 1/2.3 inch
  • Less expensive
  • In-Camera Image Stabilization

Compare Fujifilm X100 vs Sony H90

Panasonic ZS10
Sony H90
  • $214
  • 1/2.33 inch
  • Touchscreen
  • Built-in Wi-Fi
  • $223
  • 1/2.3 inch
  • Less expensive
  • Bigger JPEG buffer

Compare Panasonic ZS10 vs Sony H90

Compared to Fujifilm X100S

Fujifilm X100
Fujifilm X100S
  • $1200
  • APS-C
  • Shoots 24p video
  • $1099
  • APS-C
  • Focus peaking
  • In-camera panoramas

Compare Fujifilm X100 vs Fujifilm X100S

Panasonic ZS10
Fujifilm X100S
  • $214
  • 1/2.33 inch
  • Less expensive
  • In-Camera Image Stabilization
  • $1099
  • APS-C
  • Focus peaking
  • Larger sensor

Compare Panasonic ZS10 vs Fujifilm X100S

Compared to Fujifilm X100T

Fujifilm X100
Fujifilm X100T
  • $1200
  • APS-C
  • $1299
  • APS-C
  • Focus peaking
  • In-camera panoramas

Compare Fujifilm X100 vs Fujifilm X100T

Panasonic ZS10
Fujifilm X100T
  • $214
  • 1/2.33 inch
  • Less expensive
  • In-Camera Image Stabilization
  • $1299
  • APS-C
  • Focus peaking
  • Larger sensor

Compare Panasonic ZS10 vs Fujifilm X100T

Compared to Fujifilm X100F

Fujifilm X100
Fujifilm X100F
  • $1200
  • APS-C
  • Bigger pixels
  • $899
  • APS-C
  • Focus peaking
  • In-camera panoramas

Compare Fujifilm X100 vs Fujifilm X100F

Panasonic ZS10
Fujifilm X100F
  • $214
  • 1/2.33 inch
  • In-Camera Image Stabilization
  • Touchscreen
  • $899
  • APS-C
  • Focus peaking
  • Larger sensor

Compare Panasonic ZS10 vs Fujifilm X100F

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