Minter provides professional Instagram analytics
posted Thursday, April 30, 2015 at 3:21 PM EST
For many, Instagram is nothing more than a place to share their favorite images and moments with the world. But there are those who use it for far more, such as marketing their work and building a mini-portfolio of sorts.
For those who use it in a more professional means, it’s difficult to account for statistics aside from follower count, comments and likes. Looking to change that though is a new service called Minter, which provides incredibly detailed and comprehensive analytics for your Instagram account.
As laid out by Product Hunt founder Ryan Hoover, Minter’s collection of metrics is stunning:
- Total Followers
- Top Gained Followers
- Top Lost Followers
- Growth of Total Followers
- Gained and Lost Followers
- Gender of Followers
- Countries of Followers
- Cities of Followers
- Number of Posts
- Interactions
- Engagement source
- Post Engagement Rate
- Profile Engagement Rate
- Top Posts by Engagement Rate
- Best Time to Post
- Post Types
- Most Engaging Post types
- Top Photo Filters
- Most Engaging Photo Filters
- Top Video Filters
- Most Engaging Video Filters
- Top Tags by Interactions
Alone, these metrics are nothing more than numbers on a graph, but with the right tools, insight and plan, they can become valuable assets to growing your audience, be it for personal or professional reasons.
Minter offers a free 14-day trial for new users. Afterwards, they offer monthly subscriptions starting at $20/month for up to 5K followers. As your follower count grows above certain milestones, your monthly cost increases as well.
To take a closer look at Minter and give it a try, head on over to their website.